What Happens When Price and Performance Collide? You Get the $175 Make Up For Ever Wild & Chic Aqua Cream Premium Set

Published in: Makeup, Product Reviews

Make Up For Ever Wild and Chic Aqua Cream Premium Set

Seriously, Make Up For Ever has been on a yuletide tear this season, killin’ it — KILLING IT! — with the Wild & Chic collection for the holidays. It’s not a huge holiday release, but from what I’ve seen so far, it’s all sorts of amazing.



At $175, the Wild & Chic Aqua Cream Premium Set (available now at sephora.com) isn’t making any friends among wallets and purses, but if you’re an aficionado of MUFE’s Aqua Creams, it actually represents a pretty good deal. It comes with 10 full-size colors from the company’s permanent line, which usually cost $22 apiece (or $220 for 10), one full-size eyeshadow brush, and a durable, reusable tin.

If you’re unfamiliar with the Aqua Creams, they’re long-wearing waterproof cream shadows that are deliciously easy to blend. Some of them can be worn on cheeks and lips, others on cheeks and eyes; all 10 of the ones in this set are of the cheeks and eyes variety.

The 10 Make Up For Ever Aqua Creams in the Wild & Chic Premium Set…

  • 12 Golden Copper — a soft, shimmery copper
  • 15 Taupe — a shimmery brownish taupe
  • 17 Plum — a shimmery burgundy-plum
  • 14 Satin Beige — a warm shimmery brown
  • 01 Anthracite — a shimmery, silvery charcoal
  • 11 Gold — a shimmery yellowish gold
  • 13 Warm Beige — a shimmery champagne
  • 16 Pink Beige — a shimmery pinkish beige
  • 04 Snow — a shimmery white pearl
  • 02 Steel — a shimmery, silvery gray

I’ve grown smitten with the Aqua Cream line over the past year or so and find myself using them a lot as cream eyeshadows and bases for powder shadows. They’re as dependable as oak trees (sturdy), and have a wonderful shimmer that lasts all day long.

Earlier today I took pics and swatches of the 10 shadows in the kit on two skin tones, a darker NC42 and a lighter NW25. Apologies for the lack of face/eye shots here, but I was pressed for time. I’ll try to incorporate a face of the day wearing at least one or two of these next week.

make up for ever wild & chic aqua cream premium set (1)

make up for ever wild & chic premium set

make up for ever wild & chic aqua cream premium set (2)
12 Golden Copper

make up for ever wild & chic aqua cream premium set (3)
15 Taupe

make up for ever wild & chic aqua cream premium set (4)
17 Plum

make up for ever wild & chic aqua cream premium set (1)
14 Satin Beige

make up for ever wild & chic aqua cream premium set (5)
01 Anthracite

make up for ever wild & chic aqua cream premium set (6)
11 Gold

make up for ever wild & chic aqua cream premium set (7)
13 Warm Beige

make up for ever wild & chic aqua cream premium set (8)
16 Pink Beige

make up for ever wild & chic aqua cream premium set (9)
04 Snow

make up for ever wild & chic aqua cream premium set (10)
02 Steel

Swatches on NC42 skin

(All were taken with a flash, except where otherwise indicated)

make up for ever aqua cream wild chic swatches

make up for ever aqua cream wild chic swatches

make up for ever aqua cream wild chic swatches

make up for ever aqua cream wild chic swatches

make up for ever aqua cream wild chic swatches
This one was taken without a flash

Swatches on NW25 skin

make up for ever aqua cream wild chic swatches

make up for ever aqua cream wild chic swatches

make up for ever aqua cream wild chic swatches

make up for ever aqua cream wild chic swatches

make up for ever aqua cream wild chic swatches
This one was taken without a flash

Do you have any experience with MUFE’s Aqua Creams? How do you feel about them?

Your friendly neighborhood beauty addict,

Karen

35 Comments

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  1. DJ says:

    I love love love #13 Warm Beige. I’m looking to try the #16 pink beige. I can’t say enough about how long it lasts. It looks just as good at 7 p.m. as it did at 7 a.m. Excellent base for any shadows, or even to wear alone. I recommend it to everyone.

  2. Dao says:

    The aqua creams are awesome! I swatched at MUFE counter before and srsly, this thing did not want to come off! I’m glad they have a set and all the colors are so beautiful and wearable.

  3. Nikki says:

    Oh my goodness WANT! ::makes notation to wishlist:: all the colors look BEAUTIFUL!! I really like the gold, golden copper, plum…never mind I like them ALL!! :-D

  4. Rads says:

    That’s an awesome deal…I liked 01 and 14 the most :)
    Rads recently posted … Fall Through The Window

  5. Tavi says:

    wow, the colors are so pigmented!

    • Adrienne says:

      I just wanted to say how happy your avatar made me. That’s the blue Eiffel tower right? I Studied in Paris when they had it lit blue for the EU, and it always feels special to me that I was there during that short time when it was blue :) it was just extra beautiful!

  6. Joyce says:

    How does MUFE’s Aqua Creams compare to MAC paint pots? Do you still have to wear an eye primer, such as Urban Decay’s primer potion or Too Faced Shadow insurance, underneath to prevent creasing?
    Joyce recently posted … Review + Comparison – Mac 214 Brush vs Coastal Scents Chisel Shader vs Nars Smudge Brush

  7. Uma Preve says:

    My experience with the MUFE aqua creams were ok not great as I hoped. The colors are stunning. However, when applied on the lid, they are so drying… I have oily lids and I experience dryness… Can be hard to blend if not done quickly. I prefer Mac paintpots better… They are much more workable… With all said, the aqua creams last on the lids for a long time!

  8. Great set! Santa, if you are listening, I want this on my list! =)
    Kajal Couture recently posted … 5 Must-Have MAC Shadows for Every Skin Tone

  9. Nice price deal but I wish it had the bright colors in it… I would have been on that purchase.

  10. mango the mango says:

    I really like how this set is packaged. I appreciate that they’re neatly laid out in a tin rather than just tossed haphazardly into a cardboard box.

    Thank you for including swatches on lighter skin too! That was very helpful. :D

  11. Aimee says:

    I LOVE these. I hauled 2 of them during the Sephora F&F.

  12. PinkGlitter says:

    The colors and the pigmentation look amazing. I really want to try these!

  13. Vonvon says:

    I have #5 and love it so much, though I rarely use them. I use them for the cheeks and it gives a nice soft shimmery golden pink Colour on my cheeks!

    I really want this so badly, especially after seeing the swatches!!! :(
    Vonvon recently posted … Let’s Celebrate 11.11.11 With The Festival Eyeshadow Palette From Famous By Sue Moxley! Review & Swatches

  14. Karen B says:

    These look so gorgeous! Especially the Plum.
    So they’re all from the permanent collection? I might have to pick up a couple of these.

  15. Chris25 says:

    These all look so amazing! I want to eat them up! That wouldn’t be too healthy, though….. :P

  16. linna says:

    must.look.for.it.online.and.buy.NOW.

  17. Megan says:

    I love that you swatch the colors on a variety of skin tones! Much appreciated :)

  18. Laverne says:

    I would have perferred that they made the pots smaller and kept it under $100….beautiful colors but im not shelling out $175 for a limited edition item for myself bf Christmas…..maybe one day

  19. Khalia says:

    Wow! I’m really loving the colors and pigmentation! “It’s beginning to look a lot like Christmas!!!” ;)

  20. Mabeline says:

    I have a few of these and love the colors they have in their line. I have difficulty picking up the color from the pot with a makeup brush. I would use a wide lip brush because the synthetic stiff bristles pick it up better than a soft fluffy brush like the MAC 217.

    I find that MUFE’s aqua creams stay on longer than Stila’s version of paint pots. MAC’s paint pots has the same staying power as MUFE. I still prefer MAC’s paint pots over these because I can pick them up easily onto my brush. I have to apply MUFE with my fingers to get a good application from pot to face.

    One thing that I don’t like with MUFE aqua creams is that they dry really quick if you don’t keep the MUFE lid tightly closed. To make the MUFE creams more portable, I scooped out half of my MUFE aqua cream into a smaller pot with a screw top lid I got from Coastal Scents. I kept the lids screwed tight on these little CS jars and the MUFE cream all dried up. It was as hard as a rock! I just lost half of my product – ouch! My MAC paint pot however, still remained creamy in the CS jar so you can’t say it’s the CS jar.

    I think the paint pot version that Estee Lauder put out are also very nice. Between EL and MAC, I usually find shades I want and they don’t dry up as fast as the MUFE.

    I think the MUFE aqua creams would rank #1 in my book if they only didn’t dry out so damn fast.

  21. Melitina says:

    Great swatches! It’s excellent and super useful to see the difference on two different skin tones. Great work :-D

  22. LoveVex says:

    Having this swatched in two different skin tones made me appreciate your site even more! While I visit other sites as well, its nice to see makeup on a golden gal for a better idea of how something will work on me.

  23. Marina says:

    This is SUCH a great value, I may have to get it… Thanks for the swatches, Karen.

  24. Dominique says:

    I want this set so badly!! The swatches show the true beauty of the colors. I wish you could’ve swatched them on a darker skintone. :) Hopefully this will be under my Christmas tree.

  25. Jianing says:

    Absolutely beautiful, and great swatches! I’m really tempted to get that, but even though its a great value, the price tag is a bit steep :( Hoping to see it under my Christmas tree though!

  26. Monika says:

    Thanks for the swatches NW25 skin! I don’t know if that’s my MAC shade but it is closer to my skin then yours NC42:)

  27. They look so pigmented! GORGEOUS! But I can’t wear any of their cream shadows because they have one ingredient that doesn’t play well on my eyes. It’s too bad because I always hear great things about these shadows.
    Swatch And Learn recently posted … Smorgasbord Sundays: My IMATS 2011 Trip, Haul & Photos

  28. Hboo says:

    17 Plum looks like Idyllic from MAC! I may have to pick that up cause I wear it daily and the MAC one is LE!

  29. Nina says:

    i LOVE LOVE LOVE mufe aqua creams. im passing on this set bec i own 6 of the 10 shades in the coffret. this is, however an awesome value!

  30. Nikki T says:

    This is my dream set!

  31. Melissa says:

    Boo hiss! I went to go buy this set and it’s sold out. Darn. =\

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