The MAC Is Beauty Collection: Salon-Style Indulgence and Super Glamorous Makeup to Bring Out Your Inner Glamazon

Published in: Collections, MAC Makeup

mac is beauty review

Lustre Lipstick in Highlights

If you’ve ever spent half the day at the salon — which, incidentally, I totally have — chances are good you’ll either like or love the MAC Is Beauty collection (available starting Monday, March 30, 2015).

Where many MAC collections embrace an edgier, almost anti-establishment/counter-culture vibe, this collection hangs out in the salon on the completely opposite end of that spectrum. It says, “Yeah, it’s cool to get your glam on.” For me it’s all about putting your hair up in curlers (yay!), indulging in a little pampering and hanging out with your girlfriends.


And, for the record, I’m on board with that. ๐Ÿ™‚

A big chunk of the release is devoted to liners, with some Kohls, a Penultimate Liquid Eye Liner and 16 Pro Longwear Fluidlines.

Many of them are re-promotes, it’s true, but whether they’re encores or new, there are some beautiful shades here, like Siahi, Blue Peep and Brassy…which is downright effing gorgeous.

There’s also Shade, which I actually had a conversation about at the salon the other day. I was getting my bangs trimmed by my friend Alis, who’s both a hairdresser and a MAC-loving makeup artist, and we were talking about Fluidlines when she mentioned a shade that she loved. It was Shade! — and it’s actually in this release!

It’s a deep, beautiful dark green — like a mysterious green that almost looks black. Alis, who’s a redhead, said it’s a ride-or-die shade for redheads, but my brown eyes and I lurve it too.

Regarding the Eye Shadows in the collection…I really wanted to freak out (in a good way) about them, but I haven’t. Not as much as I hoped/thought.

I’ve tried three of the four so far, and they just seem sort of OK to me. One of them, chalky pale pink matte Yogurt, is a little sheerer and harder than I’d like, and another, Veluxe Pearl Bouffant, takes a little too much elbow grease to show up well on my NC 42 skin.

But I digress… Enough talk. More pics. ๐Ÿ™‚

MAC Is Beauty: The Eye Shadows

mac bouffant

MAC Veluxe Pearl Eye Shadow in Bouffant, $16

mac yogurt

Matte Eye Shadow in Yogurt, $16

mac wow factor

MAC Satin Eye Shadow in Wow Factor, $16

MAC Is Beauty: The Cremesheen Glasses

mac on the scene

MAC Cremesheen Glass in On the Scene, $20

mac star quality

MAC Cremesheen Glass in Star Quality, $20

mac japanese spring

Cremesheen Glass in Japanese Spring, $20

MAC Is Beauty: The Beauty Powders

mac alpha girl

MAC Beauty Powder in Alpha Girl, $26

mac pearl blossom

MAC Beauty Powder in Pearl Blossom, $26

MAC Is Beauty: The Lipsticks

mac silly

MAC Matte Lipstick in Silly, $16

There are also 12 lipsticks in the collection spread out among three finishes, most of them Lustres and Amplifieds (there’s also one Matte). Again, it’s hard to pick a favorite just because, you know…but I’d go with one of the Amplified shades — either bright coral Real Sexy or intense coral-pink Make Me Gorgeous. I love the smooth formula and intense pigment.

And, of course, the coral. I’m kind of easy that way. ๐Ÿ™‚

I do have to say that I haven’t been impressed by Silly, the bright white pink Matte. I really wanted to love it because, I mean, that bright, vibrant pink is insane, but the matte finish…? Not one of MAC’s better moments, I think. It’s been very drying, and I can see the formula settle into my lines, despite trying a whole bunch of things to prep my lips first and make it apply smoother. I just can’t work it out.

As for the Lustres…some of them look alike on my pigmented lips. Maybe I’m not the ideal candidate for them.

Oh, well. It happens.

mac real doll

MAC Lustre Lipstick in Real Doll, $16

mac reel sexy

MAC Amplified Lipstick in Reel Sexy, $16

mac diva-ish

MAC Amplified Lipstick in Diva-ish, $16

mac make me gorgeous

MAC Amplified Lipstick in Make Me Gorgeous, $16

mac french twist

MAC Lustre Lipstick in French Twist, $16

mac real redhead

MAC Lustre Lipstick in Real Redhead, $16

mac call the hairdresser

MAC Lustre Lipstick in Call the Hairdresser, $16

mac catty

MAC Lustre Lipstick in Catty, $16

mac pure vanity

MAC Lustre Lipstick in Pure Vanity, $16

mac notice me

MAC Lustre Lipstick in Notice Me, $16

mac highlights

MAC Lustre Lipstick in Highlights, $16

MAC Is Beauty: The Pro Longwear Fluidline gel eyeliners

mac lowlights

MAC Pro Longwear Fluidline in Lowlights, $16

It’s darned-near impossible for me to pick a favorite from among the Fluidlines in this release, but if I had to (here we go)…I’d choose matte turquoise Blue Peep. It’s just so unusual, eye-catching and striking.

mac copperthorn

MAC Pro Longwear Fluidline in Copperthorn, $16

mac macroviolet

MAC Pro Longwear Fluidline in Macroviolet, $16

mac ivy

MAC Pro Longwear Fluidline in Ivy, $16

mac blue peep

MAC Pro Longwear Fluidline in Blue Peep, $16

mac siahi

MAC Pro Longwear Fluidline in Siahi, $16

mac brassy

MAC Pro Longwear Fluidline in Brassy, $16

mac silverstroke

MAC Pro Longwear Fluidline in Silverstroke, $16

mac blacktrack

MAC Pro Longwear Fluidline in Blacktrack, $16

mac blitz glitz

MAC Pro Longwear Fluidline in Blitz & Glitz, $16

mac waveline

MAC Pro Longwear Fluidline in Waveline, $16

mac our secret

Pro Longwear Fluidline in Our Secret, $16

mac deliciously rich

Pro Longwear Fluidline in Deliciously Rich, $16

mac shade

Pro Longwear Fluidline in Shade, $16

mac midnight snack

Pro Longwear Fluidline in Midnight Snack, $16

mac looking good

Pro Longwear Fluidline in Looking Good, $16

MAC Is Beauty: The Brushes (2 of 3)

mac 267

267 Curved Angle Brush, $24

mac 221

221 Mini Tapered Blending Brush, $24

MAC Is Beauty: Penultimate Eye Liner

mac penultimate liner

Penultimate Eye Liner in Rapidblack, $20

MAC Is Beauty: Zoom Lash mascara

mac zoom lash

Zoon Lash Mascara in Zoomblack, $17

MAC Is Beauty: Eye Kohl

mac i get no kick

Eye Kohl in I Get No Kick, $16

MAC Is Beauty: Studio Nail Lacquers

mac to dye for

Studio Nail Lacquer in To Dye For, $12

In my favorite promotional pic for the collection, there’s a trio of glamorous gals in a salon. There’s a hoity-toity lady with peach nails sitting in a chair, a nasty little dirty-birdy hairdresser with light pink paws showing off her bra, and a lady in the back with Coke can curlers and green-tipped nails.

MAC Is Beauty

All of the lacquers look creamy and pastel, but they’re not timid, if that makes any sense. Sometimes when I think of pastel shades, I think of shy shades that don’t want to make any noise, but these pastels stomp-walk into the room like supermodels.

mac french tipped

Studio Nail Lacquer in French Tipped, $12

mac doll me up

Studio Nail Lacquer in Doll Me Up, $12

MAC Is Beauty: Swatches (for reference, I’m an NC 42)

mac is beauty swatches

Pro Longwear Fluidlines in Silverstroke, Blacktrack, Blitz & Glitz and Waveline

mac is beauty swatches

Pro Longwear Fluidlines in Ivy, Blue Peep, Siahi and Brassy

mac is beauty swatches

Pro Longwear Fluidlines in Shade, Midnight Snack, Macroviolet and Looking Good

mac is beauty swatches

Pro Longwear Fluidlines in Lowlights, Copperthorn, Our Secret and Deliciously Rich

mac is beauty swatches

Lipsticks in Catty, Notice Me, Pure Vanity and Highlights

mac is beauty swatches

Lipsticks in Make Me Gorgeous, French Twist, Real Redhead and Call the Hairdresser

mac is beauty swatches

Lipsticks in Silly, Real Doll, Reel Sexy and Diva-Ish

mac is beauty swatches

Cremesheen Glasses in On the Scene, Japanese Spring and Star Quality

mac is beauty swatches

Beauty Powder in Pearl Blossom

mac is beauty swatches

Beauty Powder in Alpha Girl

mac is beauty swatches

Eye Kohls in I Get No Kick and Fascinating; Studio Chromagraphic Pencil in NC15/NW20 and Penultimate Eye Liner in Rapidblack

mac is beauty swatches

Eye Shadows in Yogurt, Wow Factor and Bouffant

mac silly lipstick

Matte Lipstick in Silly

mac real doll lipstick

Lustre Lipstick in Real Doll

mac reel sexy lipstick

Amplified Lipstick in Reel Sexy

mac diva-ish lipstick

Amplified Lipstick in Diva-ish

mac make me gorgeous lipstick

Amplified Lipstick in Make Me Gorgeous

mac french twist lipstick

Lustre Lipstick in French Twist

mac real redhead lipstick

Lustre Lipstick in Real Redhead

mac call the hairdresser

Lustre Lipstick in Call the Hairdresser

mac catty lipstick

Lustre Lipstick in Catty

mac notice me lipstick

Lustre Lipstick in Notice Me

mac pure vanity lipstick

Lustre Lipstick in Pure Vanity

mac highlights

Lustre Lipstick in Highlights

The MAC Is Beauty Collection includes…

EYESHADOWS, $16 each

  • Matte Eye Shadow in Yogurt, a chalky pale pink
  • Satin Eye Shadow in Preening, a mint green shimmer
  • Satin Eye Shadow in Wow Factor, a medium lavender
  • Veluxe Pearl Eye Shadow in Bouffant, a pale peachy shimmer

EYE KOHLS, $16 each

  • I Get No Kick, a pale nude shimmer
  • Fascinating, a chalky white


  • NC15/NW20


  • Rapidblack Black


  • Zoomblack


  • On the Scene, a pale peach
  • Fashion Scoop, a pale pink
  • Star Quality, a bright pink
  • Japanese Spring, a pale lilac


  • Alpha Girl, a soft peachy pink with gold
  • Pearl Blossom, a light pink with silvery pearl


  • French Tipped, a pale pink
  • To Dye For, a pale peach
  • Doll Me Up, a pale mint green

BRUSHES, $24-42 each

  • 137 Long Blending, $42
  • 221 Mini Tapered Blending, $24
  • 267 Curved Angle, $24

LIPSTICKS, $16 each

  • Matte Lipstick in Silly , a bright white-pink
  • Lustre Lipstick in Real Doll , a light pinkish lilac
  • Amplified Lipstick in Reel Sexy , a bright coral
  • Amplified Lipstick in Diva-ish , an intense fucshia
  • Lustre Lipstick in French Twist , a a light pink nude
  • Lustre Lipstick in Real Redhead , a mauve nude
  • Lustre Lipstick in Call the Hairdresser , a rosy mauve
  • Lustre Lipstick in Catty , a light creamy pink
  • Lustre Lipstick in Notice Me , a pale lilac
  • Lustre Lipstick in Pure Vanity , a pale peach nude
  • Lustre Lipstick in Highlights , a very pale creamy peach


  • Lowlights, a deep bronze
  • Copperthorn, a coppery bronze
  • Our Secret, a milk chocolate brown
  • Deliciously Rich, a shimmering dirty taupe with golden pearl
  • Shade, a deep green
  • Midnight Snack, a deep metal gray
  • Macroviolet, a sparkly purple
  • Looking Good, a sparkly burgundy
  • Ivy, a fresh leaf green
  • Blue Peep, a turquoise blue
  • Siahi a deep ocean blue
  • Brassy, a brassy gold
  • Silverstroke, a silver
  • Blacktrack, a solid flat black
  • Blitz & Glitz, an intense black with golden pearl
  • Waveline, a navy blue with low level gold pearl

Be warned: this collection may bring out your inner glamazon and make you feel like you just spent a rejuvenating afternoon at the salon, perhaps drinking white wine, and then maybe texting your best friend to tell her that you’re at the salon getting highlights…and you may or may not be a little tipsy. ๐Ÿ™‚


I love this kind of makeup — accessible, yet super glamorous.

Also, another warning: you’ll probably want to fall in love with Silly when you see it, but I’d steer clear.

I mean, you will fall in love with it when you see it; your eyes will make little hearts (mine did).

Your friendly neighborhood beauty addict,



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So far, 45 people have commented on this article. How cool is that?

  1. Lisa says:

    We made appointments for next Saturday to play with these at Mac.

  2. Agata says:

    Wow, you did a great job showing and reviewing this collection. So many pretties! I def want a beauty powder and I wouldn’t mind a lipstick but I have no idea which one to pick.

    Hope you’re having a lovely Sunday.
    Agata recently posted … Beauty Scenario Tag

    • Karen says:

      Hi Agata,

      Thanks! Hmm, for lipsticks, maybe get a spring color that you know you’ll wear?

      My Sunday has been going great. I did some grocery shopping and some window shopping (Loft, Charming Charlie and Old Navy). Fun! What have you been up to?

      • Agata says:

        My day was really mellow. Was supposed to see Cinderella with my girlfriends but one of them got sick and we rescheduled for a different date (although I feel like we won’t go at all). My husband went grocery shopping and made dinner so I had a really relaxing day.

        I love Charming Charlie! Have you seen the Nerdy cat watch?? I want it so bad!
        Agata recently posted … Beauty Scenario Tag

  3. Karol says:

    You look lovely in everything! Quick question, I’m NC42 as well and was wondering which beauty powder worked better for our skin tone? I’m leaning towards Pearl Blossom but Alpha Girl looks amazing also. It’s too hard to decide on just one lol

    • Karen says:

      Hi Karol,

      I think you should go with Pearl Blossom. It’s fantastic as a highlighter for our skin tone because it’s beautifully radiant and doesn’t go ashy. I have some problems with Alpha Girl. It’s kind of chalky and uneven on me. I hope that helps.

  4. Sandy says:

    Thanks for your thoughts on this collection and all the swatches!! They are lovely and very timely.

  5. sarahc says:

    This is such a lovely collection Karen. Thank you for this review. I can’t wait and I want Blue Peep! I never wear blue but I still want to try it.

  6. Elena says:

    Karen! I think your second row/picture of fluidlines is captioned wrong?! Is the last one (the reddish one) Looking Good? That one looks interesting I might buy it.

    Not a big MAC fan but they grab my attention every now and tgen?!

  7. Carolyn says:

    You look fantastic in all those shades! Thank you for sharing. ( now I need to go see Silly…just to see it! Drats, was at the mall earlier and walked past the MAC store, too! )

    • Karen says:

      Hi Carolyn,

      If you see Silly and your heart starts to race then might as well give it a try… Hey, you never know! ๐Ÿ™‚

      Did you pick up anything at the mall?

      • Carolyn says:

        Yes! Supergoop hand cream (SPF!), a eye shadow brush and a couple of BB cream samples from Sephora. (oh, and about a million calories from some soft serve they sell at Godiva – Belgium Dark Chocolate… so yummy! ) ๐Ÿ™‚

  8. Fancie says:

    The more I see of this collection the more I’m confused about what I want lol. I wanted Notice Me and Real Doll but I know I won’t really wear them because they’re sooo sheer. Then I wanted one of the beauty powders but they look too pale lol. I think I’m just going to stick with Shade, Siahi and the face brush. Maybe the Kohl too
    Fancie recently posted … 5 Lavender Lippies for Spring

  9. Lulle says:

    Do you happen to know when the collection will launch on department stores websites like Nordstrom or Macy’s? I have gift cards and I’d love to use them for Make Me Gorgeous ๐Ÿ˜€
    Lulle recently posted … Fighting aging with Vitamin C!

  10. Kai says:

    Thank u 4 this review it’s very helpful! But I’m an nc44/45 and so far I’m only into Reel Sexy and the peach nail polish but I’m stuck on I get no kick is is good? Just trying 2 c if it’s worth it!!

    • Karen says:

      Hi Kai,

      I do like both Reel Sexy and the peach polish, To Dye For. As for I Get No Kick…ya know, it’s OK. I prefer the Chromagraphic Pencil in the launch just because it feels softer, but I mostly use it to line my lower water line.

      Were you planning on using it more on your lash line or your water line?

      • Kai says:

        Thank u 4 replying! I ordered Reel Sexy and IGNK but I’m gonna go instore and get The peach and green polish!! And I was thinking 2 use the eye pencil on the bottom waterline or right underneath it?

  11. Erin says:

    Star Quality is very nice!
    Erin recently posted … Oyster Bay Pinot Noir

  12. That fluid line in Brassy intrigues me. I just don’t know if I will ever wear it.
    LindaLibraLoca recently posted … Tea time – Wax Lyrical and NEOM Candles

  13. Nicole says:

    Hold the phone, Karen! Is Real Doll a repromote from the Barbie Loves Mac collection? I was so bummed when I discovered it was sold out. Might have to check it out once it drops in Melbourne!!
    Nicole recently posted … The lemming list for Autumn Winter 2015

  14. Natalie says:

    Hi Karen!

    Really nice swatches and after seeing them im really intrested in getting to dye for nailpolish when it comes out.
    But nailpolishes is one item ive never tried from mac and i hate polishes that require 10 coats to get opaque and then chips after one day.

    So my question is would you recomend this one?
    I didnt see you write anything about the formula.

    Also im very intrested in the fluidlines but im afraid they will dry up before i get to use them up. How long do they usually last once opened if you use them every now and then?

    Sorry for the novel hihi :}

    • Karen says:

      Hi Natalie,

      I do recommend To Dye For. Youโ€™ll probably need two, maybe three, coats and your favorite base and top coats. Iโ€™ve been cheating though. Iโ€™ve only just used two coats and NO base or top coats because I usually change my polish every few days, and I only see a few tiny chips at the tips after three days. You should be fine if you use the protective coats with it for a week.

      For the Fluidlines, if you close them tightly and store them upside down, they should last a while. I have some I still use that are 2-3 years old. Yup, years.

  15. crystalcandy says:

    OMG Karen, your skin looks amazing!!! I don’t even care what’s on your lips at this point, what’s on your skin??

    • Karen says:

      Hey Kristelle!

      Thanks babe. That’s the new Diorskin Nude Air Serum working its magic. I’ve been playing around with some new primer and foundation combos and this is the one I used for these pics:

      MAC Fix+ to prep
      Make Up For Ever Base Hydrating Primer
      Make Up For Ever Smoothing Primer
      Diorskin Nude Air Serum Foundation applied with fingers and blended with a Beautyblender
      Diorskin Nude Air mixed with NARS Radiant Concealers (stippled on cheeks, around nose and mouth for additional coverage)
      MAC Mineralize Skinfinish Natural

      It’s kind of intense, I know, but I like how it photographs!

      Lemme know if you have any other Qs. ๐Ÿ™‚

  16. Lancy says:

    The collection looks fantastic Karen! Lovely swatches. I’m liking the Wow factor!
    Lancy recently posted … Hibiscus Hair Pack to Combat Dry Hair and Dandruff : Before and After Photos

  17. Jen Patterson says:

    Hello! I absolutely LOVE this line. MAC’s eyeshadows are unbeatable. I love the Lustre Lipstick in Notice Me (pastels!) and I can’t wait to get Pro Longwear Fluidline in Copperthorn (cause who doesn’t want fluidline in a glitter gold?).

    Thanks for the post!


  18. Tatiana says:

    I need to check out Bouffant. It might work on my NC10-15 skin. Are the beauty powders to be used as blushes or highlighters? If I’m near a counter I will check out some of the lipsticks, I find many of them interesting.

  19. Trude says:

    That Shade Fluidline is making me reach for my wallet, which I never do for Mac collections (just the basics when shopping with my artist friend)! ๐Ÿ™‚ Thanks for the heads up on the lipsticks, I have the same trouble with my pigmented lips.
    Trude recently posted … Project 365 :: Lessons and Inspiration

  20. Rachel R. says:

    I ordered Make Me Gorgeous, Silly and Diva-ish lipsticks. Tye lustres were all too light and sheer for my taste. I liked the Beauty Powders, but I’m on a budget. ๐Ÿ™ Some of the fluidlines will be mine, though, eventually. Blue Peep sooner, rather than later.

  21. The collection is huge plus never saw so many fluidlines in a single collection.. absolutely loved it.. the blue Peep is a must have but I loved Copperthorn as well ๐Ÿ™‚

    The foundation looks pretty awesome on you.. you are rocking every shade here!!:)
    Poo@beautyandmakeupmatters recently posted … Monthly Makeup Favourites โ€“ March 2015

  22. Yari says:

    Star Quality… Is that a repromote? I think I have it already and love its corally goodness!

  23. Tiffany says:

    So I am debating on two different lipsticks shades ( make me gorgeous and diva-ish)? Is the 267 brush good with the fluidlines? or is there a better brush that i can invest on?

  24. Mahnaz says:

    Hi Karen !

    I would like to ask you if the two brushes are marked as made in China ?? I heard that MAC has been manufacturing newer brush releases in China instead of their previous France or Japan. Thanks!!

  25. Karin says:

    What an amazing and thorough review – thanks!!! I’ve been invited to the launch here in New Zealand next week and was pondering about whether to go based on the lipsticks. I may give them a miss, but that fluidline in Shade is defo coming home with me!!

  26. Lynda says:

    Hi Karen, are you wearing the Mac eye shadows you reviewed in your pics. I think your eye shadow looks gorgeous! If not, do you know what you were wearing?

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