I was wandering around the bath section in Anthropologie yesterday when I spotted this odd-looking orange tube.
I thought it was candy from afar, but it’s actually Yu Be Moisturizing Cream ($15 for 1.25 oz) from Japan. It totally looks like something I’d find on a dusty shelf at Long’s Drugstore in Hawaii (NOTE: Long’s carries lots of interesting Asian beauty brands). It kinda looked out of place amongst the girly, froo-froo bath products at Anthropologie.
Yu Be is a glycerin-based moisturizing cream packed with vitamins E, B2 and camphor (stinky!). It’s used to treat split cuticles, chapped lips, cracked heels, calluses burns and severe dry skin.
According to the company history printed on the back, Yu Be’s been around since the late 1950s.
“World-class mountain climbers from Japan use it moisturize and protect their skin from the extreme cold and wind on expeditions to the summit of Mt. Everest.”
If it’s good enough for extreme climbers, it’s gotta be good enough for me, right?
I don’t know… I’ve got some hella dry alligator skin and crusty cuticles. 🙂
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