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The It Cosmetics Superhero Palette Has a Smoooooth Superpower

July 21st, 2016 by Karen 21 Comments

It Cosmetics Superhero Palette
Wearing the new $42 It Cosmetics Superhero Palette on my eyes

The new $42 It Cosmetics Superhero Palette should just put on a cape and soar across the sky already.

Like the next summer superhero movie…it’s coming soon! — to the It Cosmetics website (August) and Ulta (September), and its superhero power is allegedly that it has the ability to help lids look as though they’ve turned back time.

it cosmetics superhero palette
The limited edition It Cosmetics Superhero Palette
it cosmetics superhero palette 1
What’s your superhero power?

In addition to the nine incredibly smooth powder eyeshadows in the main row, which are divided among Nudes, Neutrals and Liners, the palette also has three larger Eye Foundation shades, which are good base colors for your entire eyelid.

I think my lids look really smooth with these shadows, and the formula is also supposed to help lids long term, thanks to anti-aging collagen, silk, peptides and antioxidants.

it cosmetics superhero palette k2
Wearing Pow! all over my lid, Superstar from my lash line into the crease, and Superhero along the lash line

it cosmetics superhero palette eye foundation
The Eye Foundations
it cosmetics superhero palette nudes
Nudes
it cosmetics superhero palette neutrals
Neutrals
it cosmetics superhero palette liners
Liners

If you don’t like it when your shadows settle into your fine lines, these powder eyeshadows are totes on point. They’re soft, super buttery and look uber-smooth on lids.

Your friendly neighborhood beauty addict,

Karen

The It Cosmetics Superhero Palette Has a Smoooooth Superpower / Originally published July 21st, 2016

There are 21 comments on this post. Leave yours.

Categories: Eyes, It Cosmetics, Makeup, Palettes, Product Reviews

The products in this entry were provided by the manufacturer for consideration. For information about my posting policy, please see my Disclaimer.

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Comments

  1. Agata says

    July 21st, 2016 at 11:03 am

    The shadows look really pretty and smooth but I am used to a little bit more pigmentation.

    Btw, this palette is already available at ulta.com if anyone is interested!
    Agata recently posted … An Extraterrestrial Urban Decay Release- The Moondust Eyeshadow Palette Review.

    Reply
    • Karen says

      July 21st, 2016 at 2:41 pm

      Thanks for the heads up, Agata!

      Reply
  2. Icequeen81.ma says

    July 21st, 2016 at 11:13 am

    Love the nudes, and the eye foundations

    Reply
    • Karen says

      July 21st, 2016 at 2:41 pm

      Hey Icequeen,

      How are you and the baby doing? Good, I hope!

      Reply
      • Icequeen81.ma says

        July 21st, 2016 at 2:45 pm

        Hi Karen,
        how are you and Connor?
        I am fine, the baby is doing fine , still waiting for his arrive.

        Reply
        • Karen says

          July 21st, 2016 at 4:04 pm

          We’re doing well. Connor’s going through a growth spurt so she has her “high needs” days but today she’s in a good mood so she’s happy and talkative.

          Can’t wait for you to have your little one! 🙂

          Reply
          • Icequeen81.ma says

            July 21st, 2016 at 4:29 pm

            Is so cute when they are happy, so happy for you.
            Thank you I cant wait to meet my baby.

          • Karen says

            July 22nd, 2016 at 8:13 am

            You’re going to do great. Do you have your hospital bag packed and ready?

          • Icequeen81.ma says

            July 22nd, 2016 at 8:41 am

            Yes, I do , weeks ago.

  3. Becky says

    July 21st, 2016 at 11:37 am

    This looks like a perfect one stop shop! I love the look you’ve done, Karen – really lovely!
    Becky recently posted … Anastasia Beverly Hills Modern Renaissance Palette

    Reply
    • Karen says

      July 21st, 2016 at 2:40 pm

      Thanks, Becky!

      Reply
  4. Kim says

    July 21st, 2016 at 11:51 am

    I like the idea of keeping lids looking young but the finish on all of these seems just a tad too frosty for me. 🙂 Of course, they’re lovely on you!

    Reply
    • Karen says

      July 21st, 2016 at 2:40 pm

      Hey Kim,

      I was worried about the frost at first, too, but once I got the shadows on my lids it wasn’t too crazy. For some reason the shine mellows out the end result is lovely.

      Reply
      • Kim says

        July 22nd, 2016 at 4:57 am

        I think you’re able to pull off a wide range of finishes – that’s YOUR superpower. HAHA!
        PS Have you checked out Stranger Things on netflix yet? I couldn’t stop watching last night. 🙂 I think you’d like it. One of my boys kept telling me I had to watch and he was right. I think it has pretty general appeal (age wise). Though he got the raised eyebrow for language. 🙂

        Reply
  5. Rachel says

    July 21st, 2016 at 2:00 pm

    You’re skin looks so good and glowy in these pics!

    Reply
    • Karen says

      July 21st, 2016 at 2:39 pm

      Thanks, Rachel! I think it’s because of the foundation. I’m wearing the new stick foundation by Hourglass; it’s great!

      Reply
  6. CL says

    July 21st, 2016 at 7:54 pm

    I’ve read the palette is made in China, so it appears to be overpriced for what it is.

    Reply
    • Karen says

      July 22nd, 2016 at 8:12 am

      It’s indeed made in China, but I think the quality is still there. Give it a try, you never know if you’ll like it.

      Happy Friday!

      Reply
  7. LindaLibraLoca says

    July 22nd, 2016 at 5:12 am

    The shadows look nice, but superhero? I would have expected crazy pigmentation and more color, to be honest.
    LindaLibraLoca recently posted … Taking out the trash VII – July 2016 Empties

    Reply
    • Karen says

      July 22nd, 2016 at 8:09 am

      I think it’s supposed to be a superhero in that it helps lids look smoother, which it does. 🙂

      Reply
  8. Eesha says

    July 23rd, 2016 at 12:48 am

    Lovely palette it is, especially for travelling. Very convenient ?
    Eesha recently posted … Current obsession | Orange/ Warm Orangey Red Lipsticks

    Reply

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Welcome to Makeup and Beauty Blog
Hi there! I’m Karen, your friendly neighborhood beauty addict, and I’m a Bay Area girl who hoards brown eyeshadow and covets coral lipstick. Every morning, I wake up and say, “I’m going to do something other than a smoky eye today.” Then…I end up doing a smoky eye anyway (most days). When I’m not putting on makeup, taking pictures of makeup or writing about makeup, which I’ve been doing daily since 2007 (!), you’ll find me hanging out with my hubby (“El Hub”), my four-year-old daughter (Connor Claire) and my torbie girl cat (Pretty Girl Rosie, a.k.a. PGR).

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