I think one of the cooler things about getting older, among the less cool things like randomly waking up two hours before dawn and having achy knees before a storm, is how we keep getting to know ourselves better, and how we’re always discovering new sides to our personality.
I mean, deep down inside, I know who I am, and that core Karen stays pretty much the same. But, over time I find new things about myself that I never knew existed, like, it wasn’t until I met Tabs in my 30s that I realized I was a full-on crazy cat lady!
The idea of embracing the different sides of your personality, many of them as yet undiscovered, is at the center of the new #AlmayTrueYou campaign. It’s all about expressing your individuality through makeup that enhances your uniqueness, but doesn’t cover up the true you.
I’m sure you’re familiar with ALMAY, and you’ve seen them at Walgreens. The brand is famous for their hypoallergenic formulas and their more natural look, so even if you’re wearing makeup, you still look like you, and not like a completely different person.
Heads up, smart shoppers! As we speak, all ALMAY products are buy 2, get 1 free at Walgreens through March 24, 2018.
It’s a look I’ve been into lately. It’s still me, but, like, zhuzhed up with extra flair. ???
ALMAY just launched a nifty new line of eyeshadow quads called the Almay Shadow Squad™. They’re only about $6.99 each, and each one comes with a matte, a glitter, a metallic and a satin finish square in the same shade. There are 15 shades in the line, ranging from everyday neutrals to trendy brights. So, there’s a lot to choose from.
I like them, especially because they are Opthamologist tested, don’t irritate my sensitive eyes or make them itch or tear up. I also like having all four soft, easy-to-blend finishes in one place. They’re surprisingly flexible. It’s easy to pick one up and do an entire look from start to finish, but I also like grabbing a few and custom blending to whip up unique finishes (which is so totally my style, and what I’m doing in the three #AlmayTrueYou looks below).
So, as has been well documented in the O.M.R. (Official Makeup Record), I’m a beauty addict, a mom and a friend to the felines, but you may not know that I’m also…
1. A boss baker
At least I am in my head. And I’m getting better all the time. I hope to be a super boss baker someday.
I love to bake, and I obsessively save recipes and pictures of cakes and cupcakes. I’m working toward the dream of baking a three-tiered wedding cake from scratch and piping that frosting to perfection. That day will come eventually, mark my words!
My boss baker look is inspired by dark chocolate cupcakes with hot pink sprinkles.
For these chocolaty eyelids, I used two different Shadow Squads — a cool brown 110 Cause a Stir and a neutral brown 230 Own It.