Write a Guest Post for Makeup and Beauty Blog

Updated: Jan. 4, 2014

You’re a passionate, brilliant beauty fanatic. Now it’s time to share your words! :) I can’t put your name in lights (without a little help from Photoshop), but I can help you put your writing and photography out there in front of a few hundred thousand new readers (upwards of 900,000 visits/month).

Write a guest product review (drugstore or high end), a step-by-step tutorial, explain how to do something you feel you do well (like a makeup look, a favorite hairstyle or a DIY project), do a product shootout (where you compare similar products), or submit a list post with tips and pics (like 5 Ways to Wear Red, 10 Pink Lipsticks Under $10, 5 Fall Hairstyles That Take Less Than 5 Minutes Each).

If you’re interested (and I hope you are), please read the following guidelines closely. They contain important picture requirements, photography tips, submission instructions and other details.

NOTE: I do not accept submissions from freelance writers working on behalf of SEO professionals.

If you think you might like to give beauty blogging a try, have a bug for writing/photography or would like to get your name or website out there in front of more people, write a guest post for Makeup and Beauty Blog. :)

What Do You Get

  • Short bio on every published post for self-promotion (exposure to upwards of 900,000 visits/month)
  • Link to your website on every published post
  • Link to your Twitter and/or Facebook page on every published post
  • Experience!

Submission Instructions

  • I accept (and LOVE) tutorials, product reviews, how-to articles and roundups/lists.
  • Please do not submit material that has already been posted elsewhere.
  • You may not republish any content posted on Makeup and Beauty Blog on any other website.
  • I do not accept product images copied and pasted from company websites. That is to say, I prefer pictures that the author has taken herself (I rarely accept submissions where the author has used stock or PR photography).
  • Only use materials that you own or have permission to use in your submission (that applies to pictures from other websites), and use citation where needed.
  • Please email your submission to me at karen@makeupandbeautyblog.com, and either attach all of the assets (i.e. images, documents, etc.) to your email, or provide links to your images on a hosting service like Flickr.
  • Please do not submit YouTube videos posted to a channel. See the Post Format section below for details on video submissions.
  • Although some posts may not greatly benefit from photographs (it depends on the topic and the approach taken), the most common reasons I decline to publish posts are 1) poor photography or lack of photographs, and 2) poor grammar and/or spelling.
  • Please check your spelling, grammar and punctuation carefully (I can’t stress this enough).
  • Because of the volume of submissions I receive, not all submissions will be accepted. Please follow the Style Guidelines closely (see below), and contact me with concept ideas beforehand if you would like my input before you start.
  • Examples of Successful Guest Posts

  • If your submission is accepted, I will contact you for your personal information (bio, URL, Twitter, etc.).
  • I reserve the right to edit your submission.

Post Format and Style Guidelines

  • Please attach all images as separate .jpg files to your email. I will not accept images inserted into a Microsoft Word document (Word heavily compresses them, reducing the image quality).
  • All images should be no less than 610 pixels wide (although larger than that is preferred), and please do not use pictures taken with a camera phone. Often they’re just too blurry. For more on the types and sizes of images I’ll accept, see the section called More on Pictures below.

Pictures should be a minimum of 610 pixels wide

  • If you would like to include video with your submission, please email me the completed video with your submission, no longer than 3 minutes in total duration and no more than 100MB in size (very important), so that I may upload it myself.
  • Posts may be of any length up to 2,000 words.
  • You may include links (please do!) within your post to product websites, related articles and online storefronts.
  • Please consider the availability of the products you discuss. Since readers hail from around the world, I recommend featuring permanent collection products (as opposed to limited-edition products and indie brand stuff).

NOTE: Submissions that fail to follow the above guidelines will not be accepted.

More on Pictures

If you like crystal clear pictures with vivid, saturated colors, set aside your iPhone, Droid or Blackberry, and reach for a point-and-shoot. Most small cameras made by Canon, Nikon, Fujifilm, Pentax, Samsung, Sony and Panasonic are capable of taking amazing pictures, and they’re much better than the cameras in smart phones.

Blurry or inadequate pictures are the main reasons I decline to publish guest submissions. In some cases, like when we’re talking about color cosmetics or hairstyles, a picture really is worth 1,000 words. I cannot stress this enough: pictures are essential.

The single most important bit of photography advice I can give to any aspiring picture taker is this: use more light.

Even if you feel you don’t have a good camera or don’t know how to take great pictures, you can get more out of your equipment and skill level if you simply take your pictures outside on a clear day.

Here are some blogging photography tips and lessons I’ve learned over the years.

  • Pictures should be at least 540 pixels wideDigital pictures are measured in pixels (the tiny dots that comprise the screen), like 1024×768, which stands for 1024 pixels wide by 768 pixels tall. The first figure is always the width of the image, and second is always the height. I like BIG pictures that span the full width of the column. In Makeup and Beauty Blog’s case that’s 610 pixels wide. Pictures that are too small just don’t look as good to me.
  • Please don’t watermark your pics (i.e., don’t add a label with your website’s URL to each picture). Trust me, your pictures will look WAY better without watermarks.
  • A journalist’s rule of thumb when it comes to photography: snap at least 12 pictures for every one (1) picture you want to end up with. So, if you want your post to have two face shots, a before and after, snap 24 pictures, 12 for the before and 12 for the after, and choose the best one from each. Yep, that’s a lot of pictures!
  • Learn how to use your camera’s macro mode Use macro mode for closeups of eyes and lips if it has one. In macro mode the lens can focus on objects as close as an inch away, making it ideal for closeups of eyes and lips.
  • Read through the manual that came with your digital camera to make the most of your investment (you won’t regret it!). Pay particular attention to the settings for image quality (.jpg/.jpeg compression level, sometimes referred to as Very Fine or Super Fine quality) and image size (measured in pixels, i.e. 640×480, 1024×768, 2048×1536, etc.). TIP: Generally, the second highest settings offer a good balance between quality and image size.
  • Use as much light as possible, preferably natural sunlight. If outside, find a shaded area, like a covered patio, to cut down on harsh shadows. If indoors, take pictures in a room with one or more large open windows in daytime or multiple lamps and light fixtures at night.

Example of poor lighting

  • Use your camera’s self-timer Self-timer button or a tripod to eliminate camera shake, and you’ll be taking some of the sharpest pictures of your life.
  • Blurry pictures are usually caused by camera shake. If you don’t have a tripod, brace your camera against something solid to hold it steady, like a tabletop, chair or wall.

Use a tripod or a camera timer to avoid camera shake

  • If you’re going to use your camera’s flash, have someone take your face shots for you, and stand at least 3-4 feet away for product shots. Flashes can help a great deal, but they tend to overexpose pictures and may blow out the colors if used too close to your subject.

Using a flash too close to the subject can overexpose your pictures