Three LUSH Bestsellers Get a Makeover: Introducing the New Self-Preserving Dream Cream, Ocean Salt and Mask of Magnaminty

Published in: Lush, Skin Care

Lush Ocean Salt

The new LUSH Self-Presrving Ocean Salt Face and Body Scrub ($35.95 for an 8.8-oz jar), one of three newly reformulated LUSH best-sellers

Next time you happen to pass within 100 yards of a LUSH store and catch yourself breathing deeply of its fragrant aroma (“ah…”), I encourage you to follow your nose and stop by.

The company just reformulated a few of its most popular products, making them from hence forth “self-preserving.”


LUSH Dream Cream Hand and Body Lotion, Ocean Salt Face and Body Scrub and Mask of Magnaminty Face and Back Pack are now all “self-preserving.”

New Lush Self-Preserving Products

The new LUSH Self-Preserving products

Lush Self-Preserving Ocean Salt

Self-Preserving Ocean Salt

Lush Self-Preserving Dream Cream

Self-Preserving Dream Cream

Lush Mask of Magnaminty

Self-Preserving Mask of Magnaminty

So — self-preserving — what does that actually mean?

Well, it’s LUSH lingo for “We reformulated a few of our bestselling products to make them more natural.”

LUSH removed the synthetic preservatives, which were already pretty minimal (small amounts of methylparaben and proplyparaben), according to LUSH product trainer Jeff Brown, and replaced them with preservatives that the average person can actually pronounce, like honey, clay, cocoa butter, vegetable glycerin and sea salt…and tofu (say wha?!).

They also reduced the water content in the products, which they did to discourage bacterial growth. Less water means less space for microorganisms to multiply.

Dream Cream is $26.95 for an 8.4-oz. jar; Ocean Salt is $21.95 for a 4.2-oz. jar and $35.95 for an 8.8-oz. jar; and Mask of Magnaminty is $12.95 for a 4.4-oz jar and $24.95 for a 11.1-oz. jar. All three products are available now at LUSH counters, stores and online at

Lush Self-Preserving Dream Cream

Self-Preserving Dream Cream

Lush Self-Preserving Ocean Salt

Self-Preserving Ocean Salt

Lush Mask of Magnaminty

Mask of Magnaminty (honey is now the first ingredient)

Lush Mask of Magnaminty

Mask of Magnaminty ingredients

Lush Self-Preserving Ocean Salt

Self-Preserving Ocean Salt ingredients

Lush Self-Preserving Dream Cream

Self-Preserving Dream Cream

The first thing I noticed about these new formulas (I’ve used the previous versions of all three) was how much thicker and richer they feel.

I kind of love it (as do my alligator shins). 🙂

Now, with the thicker formulas, I also feel like I can get away with using less of each product.

Other than the way they feel, all three of these seem the same as the older versions, and I think they work just as well.

Dream Cream still smells like an entire field of lavender, and it hydrates the heck out of my hands and my parmesan cheese rind-like heels.


Ocean Salt still smells like sliced limes, and scrubbing with it makes my skin softer than Brad Pitt’s freshly shaved cheeks.

Mask of Magnaminty still smells just as minty as ever, and it defends my chin from the acne that always threatens to flare up whenever “Aunt Flo” stops by for a visit.

That reminds me…has anyone seen my box of PMS tea? Because I really, REALLY need it, and if I don’t find it soon, poor El Hub will bear the brunt of my hormonally induced rage.

Your friendly neighborhood beauty addict,



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So far, 9 people have commented on this article. How cool is that?

  1. Alison M says:

    I soooo want to try the Dream Cream!
    Alison M recently posted … August 2014 Favorites

  2. Sadly, LUSH has pulled them out of India before i could get my hand on them.. 🙁 .. but I will definitely try these out whenevr I will visit US.. the preservative free thing sounds good!!

    Also, I would like to know what have you changed in your makeup schedule off late.. love your skin it looks like a perfect matte and always glowing.. do share your secrets dear.. 🙂
    Poo@beautyandmakeupmatters recently posted … Love It or Shove It : MAC Kittenish Patent Lip Polish

  3. Divya says:

    All three are my most purchased products from Lush!! what a coincidence and a happy one! 🙂 Thank God for going natural!
    Divya recently posted … Hows August Been | Favorite Things From The Month

  4. I definitely want to give that scrub a try!
    Kiss & Make-up recently posted … Beauty meets fashion | Big yet lightweight sunglasses from Firmoo

  5. Fancie says:

    I so want to try the Ocean Salt and Dream Cream! I’ve heard so many great things about them

  6. Caz says:

    I know I’m late to the post…dream cream is really really good. And it smells just beautiful.

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