The Basin White store in Las Vegas, Nevada
All work and no play makes moi a cranky beauty addict, but the Las Vegas Basin White store, a beauty brand I’d never even heard of before, saved me from myself.
The company has just two stores for now (Vegas and Orlando, Florida). The Vegas one, located among the Grande Canal Shoppes at The Venetian Hotel, is brand spankin’ new. If you’d like to learn more about the company, the line’s also available online.
I guess it’s fitting that after their Downtown Disney store in Orlando, Basin White chose the Disney-like Grande Canal indoor mall for their second location.
Gondolas packed with tourists weave through Venetian-inspired canals as shoppers cross footbridges and live opera singers provide the background music for ambiance. Yeah … it’s Vegas cheesy, but still pretty fun.
The store itself stopped me in my tracks. It’s gorgeous and smells wonderful. There are other brands out there like Basin White, with similar rows of colorful glycerin soaps, tubs with gigantic bath bombs and various scents, but this one stood out to me for a bunch of reasons.
Like Lush but with subtler scents
Their products look Lush-y — similar shampoo bars and solid moisturizers — but I think the shopping experience at Basin White beats Lush hands down, as a lot of Lush’s products pack too much fragrance for my sensitive schnozz. Sometimes it’s just too much.
Basin White’s products smell lighter and generally less synthetic to me. Granted, scent’s a very personal thing, but I absolutely love Basin White’s approach to fragrance.
Time to play, aka the shopping experience
The store feels like a spa. The open layout, lighting and black/white tiled floor reminded me of a Pottery Barn-inspired bathroom.
Like any good beauty store should, Basin White makes samples of everything available to smell, touch and test. The highly interactive staff isn’t pushy either, and they encourage product playtime, waiting at the ready by testing sinks with paper towels and smiling faces.
Josh Jacks, one of the sales associates at the Vegas store, gave me the background on Basin White while showing me around.
With only two physical locations, the line’s still pretty exclusive, but I expect that to change. Their products are made without synthetic fillers, parabens, alcohol or mineral oil and contain high-quality ingredients like shea butter, beeswax and sunflower oil.
A few bestsellers…
Shampoo Bars ($8): Scents like Margarita and Oatmeal Honey make these solid shampoo bars smell good enough to eat. They’re are also made without preservatives.
Solid Moisturizers ($12): Packed with natural ingredients like beeswax, sunflower seed oil and cocoa butter, these solid moisturizing bars come in yummy scents like Almond Coconut, Oatmeal Honey and Pink Sugar.
Bath Bubbler ($5): These fizzy bath bombs add bubbles and scent to the bath while also moisturizing skin. Scents include Pineapple Cilantro, Apricot Camomile and Japanese Cherry Blossom.
How to buy
You can still give Basin White products a try even if you aren’t headed to Vegas or Disney World soon.
The online store sells the full line and ships throughout the US and Canada. Josh tells me the company’s working on broader international shipping, too.
I was tempted to clean out the store but left with just one thing — their solid moisturizer bar in a scent called Satsuma ($12).
I love it. It’s portable, highly moisturizing and has a light orange scent. It takes the place of a bottle of body lotion, so for my next trip, I plan on cutting and bringing a small slice!
What fun! On your next trip to Las Vegas, stop by the Basin White store if you can. You won’t be disappointed.
Your friendly neighborhood beauty addict,