When I picture no-makeup makeup, as in makeup that looks “au naturale,” Urban Decay isn’t the first brand that springs to mind. I mean…the have an entire sparkly rainbow of glitter eyeliners living in their permanent collection (and they’re great!).
Lately, though, with new additions to UD’s Naked Skin product line, they seem bound and determined to get makeup lovahs thinking about them in that way.
But based on my first swatch of the new Naked Illuminated Shimmering Powder for Face and Body ($29) on the back of my hand, I did not expect subtle. In the swatch I saw a silvery beige powder so frosty, so sparkly, that I pictured roller skating rinks and knee-high socks.
We’re talking disco ball territory.
Just then, I heard a high-pitched squeal coming from my cheeks. “GUURRRL! HELL, NO!” It was my Grand Canyon-sized pores, but it turns out they were needlessly worrying, because the swatch didn’t accurately convey the way this powder looked on my face.
Sure, there were a few flecks of silvery glitter here and there (it is UD, after all), but the overall effect was very much like something I’d expect from Chanel — a subtle, sheer glow that brightens everything up, ever so slightly.
It comes with a half moon-shaped brush, which I’ll probably only use to apply the powder on my body, because I think it might be a little much for my cheeks, where I think a lighter application works better (for me).
The trick is to find a brush that lets you easily control the amount of powder you apply, and for this I like a fluffy tapered eye blending brush like the MAC 224.
AVAILABILITY: Available now exclusively at Ulta stores and ulta.com
MAKEUP AND BEAUTY BLOG RATING: A-
Your friendly neighborhood beauty addict,