Should You Take the Plunge with Urban Decay’s New Cannonball Ultra Waterproof Mascara?

Published in: Makeup, Product Reviews

urban decay cannonball review

I wish I could say I field tested the new Urban Decay Cannonball Waterproof Mascara ($20) by leaping from the rock at Waimea Bay on Oahu, but the methodology I used was a little less glamorous than that.


To put the new lengthening, waterproof mascara to the test, I pit it against two super soaking challenges. First, I charged headlong into a downpour to run some errands without an umbrella-ella-ella. Then, I pushed a heavy vacuum around my house for more than an hour. πŸ™‚

If waterproof mascaras that leave your lashes feeling heavy and cakey make you want to weep bitter tears, you can throw them in the trash. We have a solution: Cannonball Ultra Waterproof Mascara! Rigorously field-tested in the ocean as well as sweat-drenched gym conditions, this exclusive Japanese formula refuses to budge. A special microcrystalline wax works with the dense, fuzzy brush to increase seductive length and volume, all while never flaking off and compromising your lashesÒ€ℒ natural feathery texture. Mermaids can now sing their siren songs with abandon, and high maintenance types can cry all they want.

As soon as I applied two layers first thing last Saturday morning, I noticed a very cool doe-eyed effect. Not only does Cannonball dramatically lengthen and separate lashes, it also cures the curl from my Shu Uemura lash curler, locking it into place. It made my peepers look crazy big, like an anime puppy’s eyes when it begs for bacon.

With it on, I proceeded to vigorously vacuum the house, and by the time I finished, I was covered in a glistening, sweaty sheen. As soon as I finished that, I left to run some errands around town (it was raining cats and dogs!), first to Trader Joe’s, then the UPS store and finally to Target, before returning home to crank out three miles on the treadmill.

Covered. In. Sweat. I know that with what I put it through, I was expecting a lot, but no one wants to make excuses for a $20 mascara. Straight up — I was expecting a lot.

urban decay cannonball review tube

urban decay cannonball review brush

urban decay cannonball review before after
Before (top) and after two coats (bottom)

urban decay cannonball review before after k
Before (left) and after two coats (right)

Even after everything it went through, Cannonball held up well. No flakes, and my lashes still felt soft and feather-light. It delivers dramatic separation and length, and it really knows how to hold a curl…but (there’s always a but) it also appears to smudge.

Not the worst smudging I’ve ever seen, but still. For $20, it probably shouldn’t smudge at all.

NOTE: If you prefer volumizing mascaras, Cannonball doesn’t really thicken much at all.

PRICE: $20
AVAILABILITY: Available now at Sephora stores and also online

Game of Thrones: An obsession in the making


So, I’m three episodes into Game of Thrones, and I’ve already yelled, “OH, SNAP! Did that just happen!?” at least six times. πŸ™‚

The show has it all — intrigue, betrayal, power struggles, monsters, mischievous imps with questionable motives. So far, it’s everything I could have asked for from a fantasy show.

I even watched 15 minutes of the fourth episode this morning while I had my coffee and toast… I’m already salivating about what might happen next!

Your friendly neighborhood beauty addict,



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So far, 51 people have commented on this article. How cool is that?

  1. Beatrice says:

    This will not be on my list because what’s the point of a smudging waterproof mascara? But I do have to say, your lashes look fab in the pics!
    Beatrice recently posted … Fairytale Inspired Tutorial- The Princess And The Pea

  2. Ariana says:

    Thanks girl for the review, been debating whether or not to buy it, because of the price really but if smudges a little not the end of the world but you’re for $20 that thing shouldn’t budge at all

  3. SB_Sweetie says:

    What nail polish are you wearing in the photos?

  4. Jessi says:

    I love mascara, but I love Game of Thrones more! I’m so obsessed now. I’m reading the books too and they are almost EXACTLY the same.
    Jessi recently posted … High Voltage Cosmetics Review and Swatches

  5. Ada says:

    Aw πŸ™ I loved the name of this mascara but it sucks to hear that it smudges. I have oily lids so makeup slides off them like greasy glaciers, so this will probably be all over my forehead by mid-afternoon!
    Ada recently posted … Hanna review

  6. KAREN says:

    My gosh Karen! your lashes are LONG!!! but I really don’t like wwaterproof mascara… does UD have it in regular??

    take care!

  7. Tracy says:

    OMG we must be TV soulmates!! πŸ™‚ I LOVE Game of Thrones!!!! LOVE!!

    DId you also watch Pillars Of The Earth?
    Tracy recently posted … DR JART Water Fuse Beauty Balm

    • Karen says:

      We must be! If we were neighbors I’d totally invite you over to watch, haha!

      I haven’t heard of Pillars of the Earth. What channel is it on?

  8. ooh, it lengthens beautifully! but i’m more interested in volume so this isn’t for me.

    i watched the first ep of game of thrones and was so intrigued! i keep missing it on tv, though :(.
    dani@callitbeauty recently posted … Liz Earle Cleanse &amp Polish Hot Cloth Cleanser- One-Step Cleansing At Its Finest!

  9. Nina says:

    ohh seems promising!

  10. caelyn palmer says:

    you MUST divulge the name of that nail polish πŸ™‚ do dish!

  11. Nina says:

    Guh, why on earth does UD not come to where I live? I was just thinking to myself yesterday that I need a waterproof mascara that doesn’t make my lashes stiff, I hate that feeling! As for smudging it’s not a problem for me really since I have veeery very oily lids, everything smudges on me. Any suggestions for smt like that from other brands? Especially smt that will keep my lashes soft =/

  12. Smudgeproof mascara is important!! Especially in all-year-round hot weather countries like Singapore! US$20 is a little pricey for something that smudges.
    Bun Bun Makeup Tips recently posted … Difference Between Smudgeproof And Waterproof Mascara

  13. Your lashes look so long!
    productdoctor recently posted … Giorgio Armani Gloss dArmani

  14. steph b says:

    And now stuck in my head is the fab blast from the past…

    I gave you a license to drive me up the wall
    I just can’t shake this spell that your love keeps me under
    The way you weave your magic, your brown eyes say it all
    I look at you and feel the thunder

  15. Aida says:

    I just wanted to let you know that I’m loving your blog. Your pics are great as well as your writing! Thanks for posting!

  16. BettyS says:

    Well, that’s a shame. I was really hoping it would perform better. Looks like I’ll stick with my Makeup Forever Aqua Smokey Lash for now, though it is a bit stiff. I’m trying a sample of Tarte’s Lights, Cameras, Splashes right now. Not much on lengthening, but good on thickening.

  17. NeenaJ says:

    Too bad! Your lashes look amazing in the photo but, for that kinda $$, it should perform better. The biggest problem I have is finding a mascara to hold the curl from my Shu. Only Maybelline’s Full n Soft Waterproof works in that aspect for me. But on the days I don’t feel like scrubbing off waterproof makeup, I end up with deflated lashes. Cest la vie!
    NeenaJ recently posted … Conversion to Eyebrow Threading

  18. Melissa says:

    Darn…looking for a bulletproof, waterproof mascara for our vacay in Florida next month and it doesn’t look like this one will cut it. However, I am right with you on GOT! This is the best show I have seen in a looong time. Cannot wait for Sunday nights! By ep 5, the stuff is hitting the fan big time…and only 5 more eps to go! The only tv show I have liked as much would be True Blood, so it’s a good thing GOT will end before TB starts. I don’t think I can get so involved in TWO shows!

  19. Linnea says:

    The boy has read the Game of Thrones Series seriously like 4 times. So when we heard that HBO was making it into an (epic) show.. he was pretty excited.

    So I’ve been watching it as well. I’m finding HBO is doing a FAB job with everything, and I’m finding it really entertaining.

    It is hard to keep up with all the intrigue, so when I heard that had like character bios/family trees, and what happened before the show.. I was SUPER excited. Great series!

    • Karen says:

      I’ve never read the books and found the first couple of shows confusing (I ended up reading episode recaps to put the pieces together), but once the series started getting its legs underneath it it seemed to really take off.

      What I really like about it is that the characters are so complex. Nobody’s 100% good or 100% bad — well, with the exception of the bratty Lannister prince.

  20. Kim says:

    So, now I’ll have “want you, cuckoo, Cann-on-ball” in my head all day. That’s too bad about the smudging but, being a volume gal myself, that killed it for me. Actually, the waterproof part is also negative for me – I hate trying to remove that stuff. Isn’t it weird that regular mascara will run and smudge like crazy when it gets a little wet but it takes industrial strength cleaner to get all the darn stuff off? HAHA!

    I’m glad you’re liking Thrones – I’ll be very interested to see how they end the season (and everyone’s reaction). πŸ™‚ I think it’s also cool that HBO is letting Go users watch episode 7 a week earlier. I’m sure I’ll be all over that. And, as someone mentioned above, it’ll be nice to roll right into True Blood. Well done, HBO!

  21. Katrina says:

    Ooooh I’m glad to hear you are enjoying Game of Thrones! I love it, but I am a huuuuge fan of the books too. You should pick them up if you are enjoying the show! Things have certainly started to pick up.

  22. Hazel says:

    i’ve tried it at ulta AND sephora! it’s so dry! and flaky too, some got in my eye and it got irritated πŸ™

  23. Ana says:

    I have been looking for a good waterproof mascara since I live in Florida but haven’t found a good one.

  24. Soo says:

    disappointing that this one smudges even though it’s supposed to be waterproof! although it doesn’t really surprise me much, I haven’t had much luck with Urban Decay mascaras and feel like they aren’t worth it at full price. :/
    Soo recently posted … Stila Color Wheel Eye Shadow Palette Product Shots

  25. Linda says:

    I liked the story of Games of Thrones but … I have 4 dogs that all look like exactly like their pets. And when the started hunting them, then killed one of them- I had to stop watching.

    I’m such an animal lover that I can’t stand to watch those kind of things. I end up not being able to actually enjoy watching the show, even though I know it isn’t real.

  26. Gabrielle says:

    Game of Thrones is the BEST! I’ve read all the books and am following the show right now! Who’s your favorite character so far? Mine’s Jon Snow. πŸ™‚

  27. Dr. H says:

    Thanks for the review, I was considering getting this one for the beach. I’ve been using Maybelline Lash Stiletto Voluptuous waterproof mascara for the pool. I think I want more length though.

    Try reading the Game of Thrones books. πŸ˜‰ I’ve read them several times each, and I’m very pleased with the show. But of course the books are way more complex and in-depth. George R R Martin is amazing!

  28. Danii says:

    I don’t care if it smudges!My Max Factor (had it for a while ^-^;; ) smudges when it’s really hot anyway so smudging doesn’t bug me.This is amazballs ~ Must have!Such a pretty tube too…I should expect that from UD by now,since I am a slave to the brand. X-X

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