Josie Maran Argan Matchmaker Serum Foundation on my face, Argan Illuminizer on my cheeks, beneath my eyes and on the brow bone
Model/makeup maestro Josie Maran likes argan oil almost as much as Tabs likes gravy, and she’s launching a new foundation and illuminator made with the stuff this spring.
Argan oil, of course (not gravy).
Sheer, lightweight Argan Matchmaker Serum Foundation ($42) adjusts to the wearer’s skin tone, beginning white, but changing color as it’s worked into the skin, while shimmery liquid Argan Illuminizer ($28) is designed to give skin a bronzy glow.
Both products will arrive in stores next month (but the foundation’s already available online at sephora.com) and contain Josie’s signature ingredient. Some refer to argan oil as something of a miracle ingredient — a skin-soothing, complexion-clearing, fine-line-erasing, skin-tone-improving, elasticity-restoring, inflammation-reducing miracle ingredient — and if it were any more amazing, it would probably rescue stray kittens on the side.
I’ve used a few of Josie’s other argan products but never detected a dramatic difference in my skin. That said, I do still like a lot about her line, like how she handles color, the textures she uses and, of course, that her products are eco and pet friendly (Tabs approved).
I dug around for clinical studies to support the use of argan oil and its effects on skin, but I didn’t turn anything up (other than this study on its consumption and heart disease).
Argan Matchmaker Serum Foundation, $42 for a 1-oz. bottle
Available in two shades, Light/Medium and Medium/Dark, this foundation’s supposed to correct fine lines and wrinkles, and cover other imperfections on the skin, while evening out skin tone.
I gave it a try in Medium/Dark, and, first of all, I like the color adjusting schtick, even if it isn’t completely new (Almay and others have been doing something similar with their concealers and foundations for a while). The color I end with is a pretty good match for my NC35 skin, and that’s a big plus, because I’ve tried similar products that produced a shade with too much beige for my skin’s yellow undertones.
Since I haven’t had it for long, I haven’t observed it reversing any signs of aging yet (and, honestly, I don’t expect it ever will), but even if it didn’t turn back the clock a single second, that wouldn’t be half as disappointing as this: it’s DAYUM sheer — like even lighter than a tinted moisturizer.
I guess if your skin is in nearly perfect condition (jealous!) and you just need a little evening out, this might work fine for you, but for the kind of coverage I’m looking for, $42 sounds like a lot. MAKEUP AND BEAUTY BLOG RATING: B-
Argan Illuminizer, $28 for a 0.5-oz bottle
Josie cooked up this shimmery bronze liquid illuminator to give a bronzy glow to the skin, and right away it reminded me of a warmer, peachier version of MAC Strobe Cream, but with more gold and a thicker texture.
First, I like how well it blends on bare skin or atop foundation (I use my fingers). Josie says it can also be worn beneath the eyes to help brighten dark under-eye circles, much like Smasbox’s Photo Op Under Eye Brightener, but I don’t know about that… I have killer (as in bad) dark circles, and this just isn’t up to the task of covering them completely. It’s certainly no concealer, but it does add a noticeable glow that brightens up the area a bit.
The bottle could also stand to be bigger, and I’m not a fan of the pump, which has been a recurring theme with me and these pumps lately. Being as careful as I can, this one still dispenses much more product than I need, so it looks like I gotta get another sample jar.
If you’re looking for a cruelty-free illuminator and wear warm colors well, this might be worth a try. MAKEUP AND BEUATY BLOG RATING: B
Your friendly neighborhood beauty addict,