Here Comes the Urban Bride! Will You Say “I Do” to Urban Decay’s New Urban Bride Set?

Published in: Makeup, Product Reviews

Urban Decay Urban Bride

Places, everyone. It’s time!


Maestro, queue the Wedding March.

Here she comes! Urban Decay’s new $42 Urban Bride gift box is coming down the aisle. πŸ™‚ And just in time for wedding season to Ulta, select Macy’s stores and also online.

Isn’t her dress beautiful (I hear it’s an exclusive Urban Decay)?

Sometimes, when I’m home alone…

I put on my wedding dress and watch daytime TV on the couch. NOTE: At these times, Tabs is prohibited from making biscuits on my tum.

Urban Decay timed the limited edition wedding-themed set to coincide with the release of Bridesmaids next month (May 13), a new comedy starring Kristen Wiig, Maya Rudolph and Rose Byrne. In the story, Annie is her BFF’s Maid of Honor, whose life unravels as she tries to get the bridesmaids all set for the big day. I’m a fiend for chick flicks, so it sounds like my cup of tea.

The set (how adorable is that box?) comes with six long-wearing Urban Decay products for face, eyes, lips and body…

  1. Razor Sharp Ultra-Definition Finishing Powder (Travel Size) — A translucent setting powder. Urban Decay says it diffuses fine lines. Does it work? Well, I’m testing it now, and you’ll be the first to know.
  2. Eyeshadow Primer Potion (Full Size) — The O.G. Primer Potion. It puts a lock on shadows, keeping them looking fresh for hours.
  3. Supercurl Curling Mascara (Travel Size) — Curl those stick-straight lashes, young lady, with this glossy black mascara.
  4. Lip Junkie Lip Gloss in Midnight Cowboy (Travel Size) — A sheer nude gloss. Can be worn alone or atop your favorite lipstick.
  5. All Nighter Long-Lasting Makeup Setting Spray (Travel Size) — Party till dawn with a few spritzes of this travel-friendly setting spray.
  6. Marshmallow Sparkling Lickable Body Powder (Travel Size) — WARNING: You may be compelled to spontaneously lick your arms like when you wear this stuff because it really does taste like marshmallows!

Here are the products beside an iPhone for scale…

From the promotional material…

“Whether yours is a fairy tale or shotgun wedding, our long-lasting beauty products give the bride (and her wedding party) perfect makeup from the first group shot to the last dance floor Polaroid! Our keepsake bridal box includes travel sizes of: All Nighter Long-Lasting Makeup Setting Spray (helps your makeup last for the entire 16-hour celebration); Razor Sharp Ultra Definition Finishing Powder for a flawless, camera-ready finish; and Lip Junkie Lipgloss in our best-selling shade Midnight Cowboy. Plus, you get FULL SIZE Eyeshadow Primer Potion for absolutely crease-proof, lasting eyeshadow. Complete your vision with our Sparkling Lickable Body Powder and Supercurl Curling Mascara. Who won’t want to kiss THIS bride?”

Isn’t the pattern on the box pretty?

I would love to swap the Eyeshadow Primer Potion here for the one in the new tube packaging, but such is life. Overall, I dig the set and the great product selection. I can actually see the items UD put together here helping a gal get ready on her wedding day (and well after it too), and the set would make a nice addition to a wedding-themed gift basket/bag.


Attending any showers or weddings this season? If so, this Urban Bride could help. πŸ™‚

PRICE: $42
AVAILABILITY: Coming soon to Ulta, select Macy’s stores and also online

Your friendly neighborhood beauty addict,


P.S. Hope your Monday afternoon went well. What was the highlight of your day? Mine was the workout I just finished (treadmill). Now, I plan to re-watch Slumdog Millionaire with Tabs.


Like this post? Tell your friends!

So far, 54 people have commented on this article. How cool is that?

  1. So cute it almost makes me want to get married again. I said almost.
    Cindy (Prime Beauty) recently posted … Saks Fifth Avenue Friends &amp Family Sale

  2. mariel says:

    love it!!!!

  3. Jessi says:

    I personally don’t care for chick flicks but I saw the preview for this movie and even the boy admitted it looked okay. I don’t know what he would say if he came home and saw this set sitting on my desk, though…
    Jessi recently posted … A Few More Zoya Nail Polish Swatches

  4. auroragyps says:

    How can they have a makeup set for brides & not have Polyester Bride eye shadow, or at least something new in the same-ish shade called Polyester Bride, in it? Kind of cute, but fail.

  5. Addison says:

    Yay, I’m engaged and will be married 09/10/11 and I LOVE Urban Decay makeup. The new bridal set is a must have for me!!!!

    Work What Your Momma Gave You,

  6. Vijaya says:

    That marshmallow body powder sounds very intriguing. =]
    Vijaya recently posted … Lazy Sunday- Linnaeus Cosmetics Sample Comparison

  7. kristen wiig is my favourite comedic actress, so i can’t wait to watch this film!

    as for the set, i think it’s a great idea for those getting married or are part of the wedding party! although i don’t see the point of including the primer potion in the set since you won’t be using it to touch up :p.
    dani@callitbeauty recently posted … Runway Beauty – Photos That Rocked My World This Weekend

  8. Shelby says:

    Is it just me or does $42 seem excessive for travel-sized items?

    • Karen says:

      Hi Shelby,

      It’s pricey, but the travel sized items are pretty well sized. Plus, I think you’re also paying for the box, which you could use as a keepsake.

  9. Stef Smith says:

    This isn’t for me at all. I have plenty of primer potion, and the rest isn’t worth the price. The packaging is super cute though!

  10. Nina says:

    what a cute set – and im sure not only for brides/bridesmaids!

  11. Swathi says:

    The trailer looks amazing !!!

    So does the set !

  12. gio says:

    What a cute set, love it!

  13. Nika says:

    I’m not too into the Marshmallow Sparkling Lickable Body Powder. But I’m loving all the other products. πŸ™‚
    Nika recently posted … My Graduation Day Makeup

  14. Linnea says:

    Is it weird that I’m not even close to getting married but I still want this set? I can see all of these products working well for any girl.. That wants to lick her arms. πŸ˜€

  15. Beatrice says:

    I’m usually a sucker for “mini” products…. THEY ARE JUST SO CUTE! :3
    Beatrice recently posted … Mabeliene One By One Volum Express Waterproof Mascara Review

  16. Coral says:

    Knowing that a wedding is in my future made me perk up when I saw this post. It didn’t have what I thought it would have in it but it does look awesome. Plus, I love me some urban decay and I would get it anyway just because it’s wedding themed. I’m pretty sure I would get use out of all those products.

  17. Melanie says:

    Must I get remarried in order to justify buying this? =) LOVE IT! I will need a “just because” excuse.
    Melanie recently posted … Print your party – 100 Giveaway

  18. Katie says:

    I just think this is darling! I am getting married the thrid week of May this year and wish I could afford it. so bad! Due to budget we have decided to elope, so no fairy tale wedding for this “princess” :/ Maybe one day Ill be able to get it and just pretend I wore it the day I got married C:

  19. Alka says:

    ” Sometimes, when IÒ€ℒm home alone…I put on my wedding dress and watch daytime TV on the couch. NOTE: At these times, Tabs is prohibited from making biscuits on my tum.”

    LOL Karen!!! I only WISH I could get into mine…15 years and 15 lbs means there is absolutely no way I could possibly get mine zipped up today much less sit down in it without the sound of seams ripping. πŸ˜€

  20. Kayvid says:

    I saw an early screening of this movie a couple of weeks ago. It is HILARIOUS!!! Even guys will enjoy it. It is not strictly a chick flick. It is ridiculously funny and highly recommended!

  21. Kim says:

    Should I seek help if I’m terrified by that box? I feel like it was designed by Tim Burton (shudder). That said, I was surprised by how big the marshmallow powder looked. I’m glad you put the iPhone in for scale – please tell me that no harm has come to your Kate Spade cover, though…

    • Karen says:

      LOL… yeah, it does feel kinda Edward Scissorhands, now that I think about it. πŸ™‚

      The Kate Spade cover is doing fine, LOL! Sometimes I just like to mix it up.

      How’s your day going? It’s nice and sunny out here in Cali.

      • Kim says:

        Oh, good, I got nervous for the Kate Spade. πŸ™‚ It was a good day for getting things done (we had to get the boys some dress clothes and shoes for their 1st Communion this weekend and that went well). It’s sunny and warm today (should be in the 60s) but it was all crazy thunderstorm yesterday evening. I love thunderstorms! When I’m watching from inside, of course!

  22. Ana says:

    Hey Karen,

    Do you know if this set will be available in Canada? One of my friends is getting married and I just know she would love this!


  23. Phyrra says:

    I like to see someone doing a wedding them set. Neat.
    Phyrra recently posted … Blackened Glitterboi

  24. Cait says:

    This looks like a cute set and I’m getting married this September so maybe I deserve a treat!

  25. Laetitia says:

    Oh la la!! I want that Box!! the products are useful and the box look soo romantic and Cuuute! Beautiful post Karen! Thank U <3
    Laetitia recently posted … Mes Coups de Coeur ColorFull Gucci vs ZARA

  26. xmissxandristx says:

    the boy did mention something about window shopping for engagement rings..

  27. Charisse says:

    OH YES! This bride-to-be is def jonesing for this kit! πŸ™‚

    My Monday went swimmingly… looks like we are both making this a movie night while giving myself a mani/pedi! On my list: Unstoppable and Never Let Go!

    • Karen says:

      Hi Charisse,

      Unstoppable is so good! You’ll be on the edge of your seat. What colors are you doing for your mani/pedi?

      • Charisse says:

        I’m doing a seafoam green and baby blue. I’ve basically set this up to put OPI’s Black Shatter over it..OBSESSED with this little bottle!

        And good to know that Unstoppable is good! The boy picked out and I was hesitant πŸ˜‰

  28. kiwikiwidragon says:

    WANT!!! and I am not a bride!

  29. Issa says:

    wow, this is nice!

  30. Helena says:

    I don’t care about any of the products inside (already have UDPP in Eden), but the packaging is gorgeous. Is that bad? Ha ha.

  31. This is a great collection and I have to say, a very fun post! I love things in pretty packaging. Makes me happy.

  32. Lucy says:

    On sale right now on for $24!

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