High definition TV (HD TV) has totally changed the entertainment makeup industry — no more hiding behind the camera, relying on low resolution TV to smooth out fine lines and blur away imperfections. Now, thanks to HD TV, the difference between good and bad TV makeup has become more apparent than ever before.
Earlier this year, to meet the demands of HD TV and to take advantage of the move to high definition, cosmetics company Cargo released the Blu Ray collection (as in Sony’s Blu-Ray HD disc format). The five-piece collection was specifically designed to conceal skin imperfections while maintaining a natural look both on and off camera.
Worn on top of foundation, pressed powder evens skin tone and reduces the look of fine lines while restoring skin’s natural appearance.
Why Blu Ray?
Cargo infused Blu Ray with softening agents, like optical blurring and photochromatic pigments, which, according to the company, reduce the look of fine lines, minimize flaws and cover imperfections in a variety of lighting conditions.
And photography — particularly good photography — is all about lighting. According to Cargo, Blu Ray works particularly well when you think you might be photographed, like at a prom or wedding, or even if you don’t expect to have your picture taken but want that same soft, natural look.
I’ve been using Blu Ray Pressed Powder for about a week now, and while I haven’t found myself being photographed or filmed for any TV shows yet (LOL!), I’ve been pleased with the results.
The first thing I noticed about the Pressed Powder was how soft and fine the texture felt when I swiped my finger across the pan. It’s a little softer than usual for a pressed powder.
It comes in just a single shade, the color of which varies depending on application. When applied lightly with a fluffy powder blush, it appears colorless and translucent (diffuses light; semi-transparent) on my skin; however, when I apply a heavier coat with a kabuki brush, the powder takes on a slightly yellow tone.
Other off-yellow powders have tended to make my skin look sallow, but Pressed Powder doesn’t. Cargo seems to have found the right amount of yellow to balance out the pink areas around my chin and nose.
When applied by itself with a fluffy powder brush, a light dusting of Pressed Powder all over my face offers light coverage. It doesn’t even out my skin tone as well as MAC Select Powder does (which is more heavily tinted), but it does cut down the shine and mellow out the look of pores and fine lines a little better than MAC Select Powder does.
The slightly heavier coverage achieved with a kabuki brush does an even better job of softening the look of fine lines and pores and reducing redness around my nose and chin, and even when I really tried to pack it on, Pressed Powder never caked or appeared overly heavy.
Blu Ray offers average oil control. I have oily-dry combo skin, and when I wore it by itself I noticed that my forehead and nose took on some shine after about three hours of wear. If you have super oily skin, you might want to use a primer under your foundation before topping it off with Blu Ray powder.
The line does include a primer, called High Definition Mattifier. I haven’t tried it, but I’m guessing that since the Blu Ray products were designed to be used in conjunction with each other, it would be a good one to try.
Pressed Powder and Photography
Blu Ray Pressed Powder photographs well in both flash and non-flash photography. I’ve noticed that sometimes with flash photographs that certain powders will reflect too much light, leaving skin too shiny and greasy looking in snapshots. Other powders will look too matte in photos, with skin looking flat and unnatural. Pressed Powder gets the mixture of pigments just right, delivering a glowy, natural look in photographs with or without flash.
Cargo Blu Ray Pressed Powder
Use: To even out skin tone and reduce the look of fine lines
Makeup and Beauty Blog Rating: B+/A-
What’s up, ladies? How’s the weekend coming along? I’m having a feng shui freakout right now because of the piles of paper on my desk. I put off straightening it out for too long and suddenly snapped this morning. I can’t seem to get control of the mess. I just want to throw everything away!
Deep breaths… safe place, safe place… Counting backward from 10… 9…8…
Hope you’re having a good weekend.
Your friendly neighborhood beauty addict,