Name: Kelly Keeton
Location: The East Bay Area near San Francisco, California, U.S.
Hangouts online: Vampy Varnish, Twitter, Facebook, Instagram, Pinterest, Google+
Current favorite product: Too Faced Tinted BB Cream in Vanilla Glow
Beauty inspirations: Music, books, England, the SF Bay Area, tropical islands, flowers
One word that best describes your outlook on beauty: Artistic
What makeup/beauty products can’t you live without?
The number one thing I canâ€™t live without is an excellent eyeshadow primer, like Too Faced Shadow Insurance or Milani Eyeshadow Primer. I also must have MAC Fast Response Eye Cream (thanks to your rec, Karen!), Simple Light Moisturizer with SPF 15, Nubar Diamont Seal & Shine Topcoat, MAC Russian Red Lipstick and Jack Black Lip Balm, especially in Shea Butter.
When did you start getting into makeup?
I played around with nail polish and lip gloss around 11 or 12 but really started wearing it consistently when I was 13.
What’s your best beauty time-saving trick?
A quick-dry topcoat like Nubar Diamont is a must-have item for anyone who loves nail polish. It dries so quickly and shiny, it’s perfect.
Also, if you want to do a mani but are super short on time, try a textured polish or metallic. They usually dry much quicker than other formulas, and with a texture, you donâ€™t need a base or topcoat!
What’s your favorite beauty tool?
I love the Benefit synthetic angled brush for brows. It’s the perfect size and width for my brows.
What’s the best beauty advice you ever received?
Wear SPF on your face every day! I started in my early 20s, and I really think it’s helped me look younger.
What’s your skincare routine?
In the a.m. I wash my face with a gentle cleanser like Cetaphil in the shower, and twice a week or so I’ll also use a gentle scrub like MAC Volcanic Ash or TheBalm Almond Microdermabrasion Face Scrub.
Then I apply my moisturizer with SPF and usually MAC Fast Response Eye Cream. At night, I usually wash with a Clinique or Soap & Glory cleanser and apply some retinol products on my eye area and face. Then a moisturizer on top. About once every week or two, I’ll do some kind of face mask, like TheBalm Blueberry Face Mask, Origins Charcoal Mask or c.Booth Volcanic Mud Mask.
What’s the weirdest thing you’ve tried in the name of beauty?
For some insane reason when I was in my early 20s I dip-dyed the ends of my bleached blond hair black.
So about 4 inches of the bottom were black.
It looked much better on singer Berlin! So, to get rid of it, I dipped the ends in pure bleach for a long time, which only turned it a horrible faded brown.
Then I had to cut all of that off.
Do you have a trademark look?
I’ve tried many hair colors and styles, but I always wind up going back to an edgy short pixie or bob and platinum blond. It just works the best for me, and it’s the perfect blank palette for any makeup colors!
Are there any beauty decisions you’ve made that you look back on and ask yourself, “why?!”
Oh, yes! I wore acrylic nails (shudder) for many years in the ’90s, and it makes me nauseous to think about now!
Where are your favorite places to shop?
I do a lot of shopping online, and some of my favorite places are ModCloth, Sephora, Amazon, Etsy and Zappos. For in-store I like Target, Nordstrom, Sephora and Ulta.