DHC Premium Lipstick GE

These New $19 DHC Premium Lipsticks Look and Feel Like $50 Lippies

Published in: Daily Beauty

DHC Premium Lipstick GE

The new DHC Premium Lipstick GE line…

More makeup morsels from DHC!

Next month the Japanese brand releases a new line of six smooth, creamy lipsticks, like kisses being blown from Japan (mwah!)… They’ll be available here in the States through the company’s catalogue and online through their website at dhccare.com.


The Premium Lipstick GEs, as they’re called, cost $19 each and aim to prettify your pout while simultaneously turning back time…

“Lips look more youthful with Premium Lipstick GE, the latest cosmetic innovation from DHC USA. This brilliantly pigmented lipstick comes in six sophisticated hues and features Pure Color Technology with micronized pigments for a smooth, completely even surface. No clumping, just satiny color with light-diffusing pearls for a c-D plumping effect. Lips get a kiss of emollient moisture from macadamia, olive and rice bran oils. Collagen and sodium hyaluronate help lips hang onto hydration. Oat kernel extract minimizes the look of lines. Vitamin A and germanium encourage revitalization.”

These smooth, gloriously pigmented products do a helluva job staying out of the vertical lines that grace my lips, and I only need one layer for opaque coverage. My dry lips (it’s flake city, yo!) also appreciate the amount of moisture they contain.

I really like these… Guerlain’s $50 Rouge G’s ain’t got nothin’ on ’em.

DHC Premium Lipstick GE tubes

Ooh, fancy…

DHC Premium Lipstick GE in Bold Persimmon

Bold Persimmon

DHC Premium Lipstick GE in Petal Pink

Petal Pink

DHC Premium Lipstick GE in Velvety Red

Velvety Red

DHC Premium Lipstick GE in Rose Gold

Rose Gold

DHC Premium Lipstick GE in Rich Raspberry

Rich Raspberry

DHC Premium Lipstick GE in First Blush

First Blush

DHC Premium Lipstick GE swatches from the left: Swatches from the left: Rose Gold, Bold Persimmon, Petal Pink, Velvety Red, First Blush and Rich Raspberry

Swatches from the left: Rose Gold, Bold Persimmon, Petal Pink, Velvety Red, First Blush and Rich Raspberry


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So far, 14 people have commented on this article. How cool is that?

  1. Agata says:

    Petal Pink looks so beautiful!

  2. Lauren says:

    Oooh! A new make up line to try out!? I definitely want to try these now!!!
    Lauren recently posted … Top Thirteen of 2013!

  3. Madeline Richmond says:

    I love Bold Persimmon!

  4. Amy says:

    oh wow. The rose gold was kinda meh in the photo, but i LOVE the swatch.

  5. Sylirael says:

    Ooh, I like all of these! They look so moisturizing! (A big deal for me). I wonder if we can get them here in Middle Earth?
    Sylirael recently posted … An Ode to Pink: Chanel Rose Insolent, OPI Pink Yet Lavender and Iambic Pentameter

  6. hanna says:

    I like all of these shades
    hanna recently posted … First Lab, First Oil Painting Class

  7. Cindy says:

    Those are a lot of reds and berry colors. I am loving the new colors that brands like Lime Crime, Colored Raine & Dose of Colors offers <3

  8. Gowthami says:

    Aww!! I want to definitely try these! <3
    Gowthami recently posted … Look: Everyday Purple Office Wear Eye-Makeup

  9. Velvety Red and Rich Raspberry are gorgeous~
    Rikki Poynter recently posted … WHICH NAKED PALETTE? NAKED vs. NAKED2 vs. NAKED3!

  10. Nikki says:

    Those reds look beautiful!

  11. Bold Persimmon and Velvety Red are gorgeous! Will keep an eye out for these.
    Ankita@corallista recently posted … Tutorial Thursday : Smokey Gunmetal Eyes

  12. Danielle says:

    I love the packaging!! There are definitely a couple of shades here that caught my eye!
    Danielle recently posted … Red, Wintry Cheeks

  13. Chelsea says:

    OMG, Rose Gold is calling my name! I almost never wear lipstick in reality though.

  14. Caitlin says:

    What’s the staying power of these?!?

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