• Skip to content
  • Skip to primary sidebar

Makeup and Beauty Blog | Makeup Reviews, Swatches and How-To MakeupMakeup and Beauty Blog | Makeup Reviews, Swatches and How-To Makeup

A beauty blog blooming with fresh makeup reviews, swatches and beauty tips from your friendly neighborhood beauty addict

Main navigation

  • Home
  • About
    • About
    • Contact
    • FAQ (Frequently Asked Questions)
    • Advertising & Media
  • Categories
    • Product Reviews
    • Makeup
    • Skincare & Fragrance
    • Style & Fashion
    • Hair
    • Nails
    • Tips & Tutorials
    • Just for Fun
  • Brands
  • Store

Urban Decay Summer 2015: The Eyeshadow Primer Potions Get New Outfits

April 8th, 2015 by Karen 43 Comments

urban decay summer 2015
Urban Decay Summer 2015: The Eyeshadow Primer Potions ($20-24)

Shakin’ my head, man, because…repackaging. In theory, I don’t mind it, as long as the product itself, assuming I like it, which I do in this case, doesn’t change, and the new packaging improves upon something or makes the whole experience better, as in NOT harder to use.

What I’m not crazy about is new packaging, when the new package contains less product, especially when the price stays the same, OR actually goes up.

It’s been happening a lot over the past few years, like with the Tarte LipSurgences and Tarte Cheek Stains, or the Benefit Boxed Blushes…and now it’s happening at Urban Decay.

Their newly repackaged Eyeshadow Primer Potion tubes, which are being released with the new Summer 2015 Collection, are slightly smaller than the previous versions (0.33-ounce tubes now, versus what had been 0.37 ounces).

It’s a very, very small difference in size, and the prices remain the same, thankfully — $20 for the Original, Eden, Minor Sin and Enigma Primer Potions, and $24 for the Anti-Aging one — but still.

I’m all for streamlining and lightening one’s load, but seriously, what’s up with that?

Anywho. #rantover πŸ™‚

urban decay eyeshadow primer
The Urban Decay Eyeshadow Primer Potions, $20-24 each

UD’s eyeshadow primers are designed to be worn under powder and cream shadows for more vibrant color and longer wear time, and that hasn’t changed. Neither have the formulas, really, but we do get a new one, Enigma (available now), and a slightly reworked Sin (now called Minor Sin), while the others — Original, Eden and Anti-Aging — are carryovers updated with the new packaging. Original formula dries down invisibly, while Eden, Minor Sin and Greed are shades that can also be worn as shadows or highlighters.

Regarding the packaging, UD kept the squeeze tube but removed the needlepoint applicator, replacing it with a doe-foot bedazzled with a bejeweled cap.

Ooh, fancy…

urban decay eyeshadow primer swatches
From the left: Original, Eden, Minor Sin and Anti-Aging

I like the new doe-foot. I actually prefer it to the old needlepoint because I can cover a lot of space with it on my lids quickly, not that it took a ton of time with the needlepoint tip. I think the doe-foot’s just a little faster. Minor thing though.

Overall, I like UD’s Primer Potions. In the grand scheme of eyeshadow primers, I’d say that they’re smarter than your average bear. When I use them, my shadows last on average about eight hours, depending on the shadows. The colors also stay fresh for most of that time, and are also fairly easy to blend…although not as easy to blend as they are when I wear NARS Pro-Prime… Now that stuff is no joke. I’m planning to go to Sephora to stock up on, like, five tubes with my VIB Rouge Discount.

I do like UD’s primers, but generally they don’t make me want to twirl on a hilltop with my arms out or anything.

One more thing — I’ve noticed that UD’s primers tend to work better for me when I use less. When I use too much, sometimes my shadows will settle into my fine lines about midday through the day, and/or look patchy.

The newly repackaged Urban Decay Eyeshadow Primer Potions are available now online and coming to Urban Decay counters April 15.

Out of curiosity, what’s your favorite eyeshadow primer out there? Have you ever tried NARS Pro-Prime?

Your friendly neighborhood beauty addict,

Karen

Urban Decay Summer 2015: The Eyeshadow Primer Potions / Originally published April 8th, 2015

Categories: Eyes, Makeup, Urban Decay

The products in this entry were provided by the manufacturer for consideration. For information about my posting policy, please see my Disclaimer.

Previous Post: Urban Decay Summer 2015: New Eyeshadow Shades
Next Post: Trader Joe’s World’s Puffiest White Cheddar Corn Puffs

Reader Interactions

Comments

  1. Ashley says

    April 8th, 2015 at 6:53 pm

    Nars pro-prime is the best! You got me hooked on it Karen!

    Reply
    • Karen says

      April 8th, 2015 at 6:59 pm

      Hi, Ashley. Yay! I’m glad you like it too. It’s so great, isn’t it? I lurve it. πŸ™‚

      Reply
  2. Rachel R. says

    April 8th, 2015 at 9:01 pm

    I haven’t tried the NARS primer. My favorite so far is Too Faced Shadow Insurance. I do like the UD Primer Potions, though. I really like Enigma, but I don’t think the doe-foot applicator is necessary. I still end up having to blend it out with my fingers.

    Reply
    • Karen says

      April 9th, 2015 at 9:12 am

      Hi Rachel,

      You must! It’s one of those things that will change your makeup life. πŸ™‚

      Happy Thursday to you! What’s the plan for today?

      Reply
      • Rachel R. says

        April 9th, 2015 at 1:42 pm

        I’ll have to see if I can get a sample of it.

        Happy Thursday. No appointments today. Been catching up on some housework, and going to pick up prescriptions. Not too exciting, but sometimes that’s good. I hope you’re having a nice day.

        Reply
  3. Kiss & Make-up says

    April 9th, 2015 at 3:50 am

    I actually quite like the current packaging. I don’t need an applicator. And yeah, what’s up with the smaller size, dude? Not cool πŸ™ Luckily the new packaging is not a lot smaller… but still.
    Kiss & Make-up recently posted … Review | Zoya Delight Collection & Zoya Naturel Satins Collection

    Reply
    • Karen says

      April 9th, 2015 at 9:11 am

      Yes! Thank goodness it isn’t half the size or anything crazy like that.

      Reply
  4. Maddie says

    April 9th, 2015 at 4:08 am

    Nars Pro-Prime is my go-to primer (mainly because Urban Decay is unavailable in Japan!) It keeps my eyeshadow on for over 12 hours, I can’t see me trying anything else.

    Reply
    • Karen says

      April 9th, 2015 at 9:11 am

      LOVE that primer, maddie!

      How long have you been living in Japan?

      Reply
  5. yelena says

    April 9th, 2015 at 7:38 am

    Karen,
    Thank you for your review and lovely swatches, I have been wanting to get a new primer potion. I’ve only ever tried Eden way back when it just came out…may I make a teeny suggestion (and request)…I think it would be neat to also see the swatches blended out next to each other so we can compare the finishes on all the primers(matte,shimmery,etc) πŸ˜€

    Just a suggestion for your already awesome blog!

    Thanks πŸ˜€

    Reply
    • Karen says

      April 9th, 2015 at 9:10 am

      Hi Yelena,

      Thanks for the feedback! πŸ™‚ I’ll try to do that when I have the time.

      Happy Thursday!

      Reply
  6. Tiffany says

    April 9th, 2015 at 8:06 am

    I love the LORAC Behind the Scenes eye primer, I’m on my second tube!

    Reply
    • Karen says

      April 9th, 2015 at 9:10 am

      Oh nice! I can’t remember that one — is it colorless?

      Reply
      • Tiffany says

        April 9th, 2015 at 9:19 am

        yes, it’s similar in color to the original UDPP but it goes on much more smoothly.

        Reply
  7. Tatiana says

    April 9th, 2015 at 10:14 am

    Since I have reddish eye lids, I prefer a primer with a bit of a tint to cancel that out. I sort of like the Laura Mercier one for all the different colors it’s available in. On days when I’m less red the NARS Pro Prime really rocks. Otherwise, I’ve been using Smashbox’s primer lately. I like the UD primers too, but if I accidentally use too much, I find they make my lids too sticky and harder for me to blend my shadows evenly.
    I always hope for days with less red on my lids, because the NARS Pro Prime really rocks. I just wish it had a bit of a tint.

    Reply
  8. Poo@beautyandmakeupmatters says

    April 9th, 2015 at 10:17 am

    These UD primers are on my wishlist mainly because of their packaging.. I havent tried many but NYX HD primer does a good job for me! πŸ™‚
    Poo@beautyandmakeupmatters recently posted … Iraya Reviving Salt Body Polish – Spirulina & Sea Salt Scrub Review, Swatch

    Reply
  9. Pamela Gard says

    April 9th, 2015 at 11:15 am

    Have never tried it but would love to.

    Reply
  10. Pamela Gard says

    April 9th, 2015 at 11:16 am

    any primer, concealer for Medium to Dark Skin.(combination)

    Reply
  11. Katherine M says

    April 9th, 2015 at 11:35 am

    Back several years ago, UD used to have doe foot applicators on their eye primers. I only know this because I’ve been using Sin for that long…and I am not a huge fan of the needlepoint applicator because it’s harder to get the primer out. I like NYX’s HD primer because it’s the 4 dollar version of UD in Original, and has the same type of packaging the original UD primers came in. It also works well, almost as well as UD or NARS Pro Prime. NYX has a shadow base that you really have to prep your lids with a light dusting of powder so that the base will stick. Not as good as the actual HD primer. But glad to see that UD is back to the doe foot applicator when I need more primer πŸ™‚

    Reply
    • Karen says

      April 9th, 2015 at 11:51 am

      Yup, I remember those doe foots. Do you remember the curvy bottles? Now that’s old school, LOL!

      Reply
      • yelena says

        April 9th, 2015 at 12:12 pm

        this is the kind I tried, way back in the curvy genie bottles πŸ˜€

        Reply
      • Katherine M says

        April 9th, 2015 at 12:16 pm

        I do remember the curvy bottles! I think I was about 17 or 18 when I started using the primer…so about 10 years now.

        Reply
  12. Majick says

    April 9th, 2015 at 12:03 pm

    I really like Smashbox lid primer too because of the tint. At the moment I’m using anything that makes it into my hand first. LOL HEck, some days I’ve been so harried that I forgot to use it at all – of course in the day BEFORE primers (yes, there was such a time my little sistahs) that you just used your foundation on your lids. I still do this with what’s left on my brush from the CC cream if I’m in a hurry. My shadows seem to stay a long time.

    Reply
    • Majick says

      April 9th, 2015 at 12:05 pm

      Jeepers Karen, talk about “old school” LMAO!

      Reply
  13. Michelle C. says

    April 9th, 2015 at 12:07 pm

    I’ve been using theBalm’s Put A Lid On It, which is a huge .4 oz and I got on sale for 50% off.

    It’s very similar to the TooFaced primer which I prefer to the Urban Decay formula.

    Reply
  14. Chelsea says

    April 9th, 2015 at 12:38 pm

    NARS Pro Prime for life! I’ve tried others but nothing works as well.

    Reply
  15. Ashleigh says

    April 9th, 2015 at 12:48 pm

    Hi Karen! In your opinion, did they change the color of sin much? It’s now called minor sin, and I loved the uber-shimmery sin before. I hadn’t picked it up yet because I’m still trucking through my Too Faced champagne eye shadow primer, but I’ll be bummed if they toned it down. I liked it super metallic, ha!

    Reply
    • Karen says

      April 9th, 2015 at 1:07 pm

      Hi Ashleigh,

      They changed it quite a bit. It’s much sheerer and less sparkly. It probably won’t be blingy enough for you if you like metallics.

      Reply
      • Ashleigh says

        April 9th, 2015 at 1:15 pm

        Oh no, that’s a bummer to hear. Thanks for the input. I’ll have to run around to see if I can find any leftover stock in my area. πŸ™

        Reply
        • Karen says

          April 9th, 2015 at 3:28 pm

          You’re welcome. Good luck, I hope you find some backups! Maybe start by calling the stores around your area and then asking for them to put it on hold for you? That way you don’t have to waste the time/gas driving around.

          Reply
  16. Trude says

    April 9th, 2015 at 1:09 pm

    I’ve started noticing the blending issue with primer potion, after seeing a beauty vlogger mention it. I can’t remember the last time I did my makeup without UD’s primer (except for the time I tried Shadow Insurance instead), so I always thought it was me not being good at blending or something! I’m seriously considering Nars’ because of your reviews, or maybe just going with Mac’s Painterly paint pot?
    Trude recently posted … April Desktop Background

    Reply
    • Karen says

      April 9th, 2015 at 3:31 pm

      Hi Trude,

      Both NARS Pro Prime and Painterly are great. Painterly can be a little tricky though. You’ll want to buff a very thin layer on the lids, because I’ve noticed that if I apply too much my eyeshadow creases halfway through the day. Also, it’s important to get that layer very even. If there are any spots where there’s more product, then Painterly will grab onto whatever you layer on top and make those spots brighter and more intense. Does that make sense? I’ve actually layered Painterly on top of NARS and it’s great! Kind of hardcore but it’ll last forever and a day, just as long as you get Painterly down nice and even.

      Reply
      • Trude says

        April 9th, 2015 at 10:32 pm

        Totally makes sense, thanks Lady K! πŸ™‚

        Reply
  17. GLORIA says

    April 9th, 2015 at 3:28 pm

    Hi Karen! Seems like NARS eye primer is your favorite?? I am definitely going to try it! I like UD’s. I think it helps to keep my eyelid try and shadow stays in place. But I also found it’s not super easy to blend cuz it is so dry. Hmmm, when is Sephora’s sale this year??

    Reply
    • Karen says

      April 9th, 2015 at 3:34 pm

      Hey Gloria,

      Yes, the NARS one is my fave! I did a post on it a while back. Here it is! NARS Unsung Heroes: Pro-Prime Smudge Proof Eyeshadow Base

      I got a card in the mail for Sephora VIB Rouge, and it says that the sale starts on April 12 and runs until April 21.

      Reply
      • Gloria says

        April 9th, 2015 at 3:38 pm

        Hi Karen! I just searched, I am VIB so it comes later than VIB Rouge. I hope they still have the stuff I wanted… Am now putting goodies in the cart!!!
        btw, do you remember I asked you if Tom Ford sable smoke would work for me? (NC25) I really like the formula but it made me sick-looking. sad sad.

        Reply
        • Karen says

          April 9th, 2015 at 3:41 pm

          Hi Gloria,

          Yes, I remember! I’m sorry to hear it didn’t work out for you. Did you end up finding another color?

          Reply
          • Gloria says

            April 9th, 2015 at 3:45 pm

            I was literally there for 30min just trying other color cuz I want to get one for my birthday. I like Spanish Pink and Indian Rose, but my friend like me wearing Casablanca… which is similar to Colin in lips and boys, which I own…. So I didn’t get anything. I think next time I’ll just go without her. hahahaha
            Kidding.

            I am searching review about Marc Jacobs Beauty Line, have you done a review before? I could remember. I tried genius gel and like the formula and finish. But very confused with color matching… Wanna hear some thoughts from you.

            I am thinking to get estee lauder double wear, ysl ink blab blah, and marc jacobs. yay~

          • Karen says

            April 9th, 2015 at 3:58 pm

            I love for Spanish Pink. That one’s a beauty!

            Ya know, I haven’t tried much from Marc Jacobs. I just always get distracted by everything else at Sephora. LOL I did try the mascara a while back and liked it. I also tried the Kiss Pops and thought they were OK, although some gals have issues with it going on patchy.

  18. Lisa says

    April 9th, 2015 at 5:32 pm

    I loooove the NARS eyeshadow primer, it’s the best! I only use it on special occasions though, because it costs a pretty penny and I still have 2 Lorac primers from their Unzipped & Pro palettes. Never tried the UD Primer Potion, and probably never will, since it received mixed reviews πŸ™‚

    Reply
  19. Fancie says

    April 9th, 2015 at 6:39 pm

    I’ve always loved UD’s primer potion and was looking forward to snagging a new tube until I read this. Now I need to try the NARS one lol. Everyone raves about it and swears it’s so much better. Guess that’s another item on my list lol
    Fancie recently posted … On Wednesdays We Wear Pink!

    Reply
  20. Twyla says

    April 10th, 2015 at 6:55 am

    Hi Karen! Ooo, they put the applicator back! I’m glad that they gave a nod to the old packaging because I really super didn’t like the squeeze tubes for everyday home use (on the go, well, you know, you deal). I haven’t tried Nars Pro-prime but I will have to now! Thanks. πŸ™‚

    Reply
  21. marlene says

    June 5th, 2015 at 9:39 pm

    Hi!!

    I’m reading you from MΓ©xico.

    I’ve tried the UD primers (those samples from naked palette) and Too faced candeligh, I really like it. Today one of my super friend told me that se buy the nars primer, i’m starting to think that i have to buy it too. Thanks for yours reviews.

    Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

CommentLuv badgeShow more posts

Primary Sidebar

About Makeup and Beauty Blog

Welcome to Makeup and Beauty Blog
Hi there! I’m Karen, your friendly neighborhood beauty addict, and I’m a Bay Area girl who hoards brown eyeshadow and covets coral lipstick. Every morning, I wake up and say, “I’m going to do something other than a smoky eye today.” Then…I end up doing a smoky eye anyway (most days). When I’m not putting on makeup, taking pictures of makeup or writing about makeup, you’ll find me hanging out with my hubby (“El Hub”), my two-year-old daughter (Connor Claire) and my cat (Tabs).

Featured Posts

New Spring 2018 Items for Cat Ladies and Makeup Lovers on connorclaire.com

New Spring 2018 Items for Cat Ladies and Makeup Lovers on connorclaire.com

A Glamorously Grungy Makeup Tutorial: Smoky Reddish Brown Eyes and Vampy Matte Lips [MODERATE SKILL LEVEL]

A Glamorously Grungy Makeup Tutorial: Smoky Reddish Brown Eyes and Vampy Matte Lips [MODERATE SKILL LEVEL]

A 10-Minute Minimalist Makeup Tutorial: Gleaming Rose Gold Wings With Glossy Cheeks and Lips

A 10-Minute Minimalist Makeup Tutorial: Gleaming Rose Gold Wings With Glossy Cheeks and Lips

A Rainy Day Minimalist Makeup Tutorial: Cheerful Pink Cheeks, Rosy Lips and Doe Eyes

A Rainy Day Minimalist Makeup Tutorial: Cheerful Pink Cheeks, Rosy Lips and Doe Eyes

10-Minute Work or Weekend Makeup With Red Blush, Red Lipstick and Smudgy Bronze-Black Cat Eyeliner

10-Minute Work or Weekend Makeup With Red Blush, Red Lipstick and Smudgy Bronze-Black Cat Eyeliner

Recent Posts

Quick Eyeshadow Tip for Hooded Lids

Quick Eyeshadow Tip for Hooded Lids

Subtle Spring Sparkle When You Don’t Want to “Go Big” With Glitter

Subtle Spring Sparkle When You Don’t Want to “Go Big” With Glitter

12 Terrific Products at Trader Joe’s!

12 Terrific Products at Trader Joe’s!

MAC Unsung Heroes: Mineralize Foundation/Loose

MAC Unsung Heroes: Mineralize Foundation/Loose

Makeup and Beauty Blog Monday Poll, Vol. 521

Makeup and Beauty Blog Monday Poll, Vol. 521

Shop the Store

Social

  • Facebook
  • Google+
  • Instagram
  • Pinterest
  • Twitter
  • YouTube

Copyright Β© 2018 Makeup and Beauty Blog. Get in touch.