If “just because it’s [INSERT ANY DAY OF THE WEEK]” is a good enough reason for you to wear sequins and four-inch heels, allow me to introduce you to your next mascara, the new Better Than Sex Mascara from Too Faced Cosmetics.
Yeah, I giggle whenever I say the name, like my mom just asked me what mascara I’m wearing and all I can do is grin from ear to ear, giggle maniacally and hold up the pink tube. “Uh-huh-huh-huh-huh-huh…”
Seriously, the last time I said the word “sex” to my mother was in sixth grade, when I had to get her to sign my permission slip for sex ed, and I still have not recovered from that trauma.
What you need to know
- Contains a film-forming polymer for smudge-proof, all-day wear
- Includes acacia senegal tree extract to nourish, thicken and lock curls into position
- Contains carbon black pigments and peptides for the deepest, most intense black possible
- Too Faced says it took them two years to perfect the formula
- Specializes in adding lash length and separation
- Takes some babying to maintain the curl
- Inspired by Marilyn Monroe’s bombshell curves
Speaking of bombshells, that’s how this mascara makes me feel, but conveying that in pics is easier said than done. Sh*t ain’t easy when you’re trying to channel yo’ sexy and trigger a remote control camera shutter at the same time. Get the timing wrong, and this is what happens…
But the mascara, it does a great job, thanks in large part to its cool, curvy brush.
It’s kind of the business.
See how the bristles are longer at the ends than they are in the middle? Like an hourglass?
Little in the middle but she got much back!
Sorry… I really need to stop quoting Baby Got Back in casual conversation.
So, the brush, it hugs the curve of your lid, separating, coating and curling each lash for an absolutely lovely, unique lash look. I’ve been wearing 2-3 coats.
Can you see how my lashes in the middle look a little longer than the ones on the sides?
Neat, yeah? I’m pretty sure it’s the brush.
I have some false lashes that do something similar, but I don’t think I’ve ever found a mascara with the same effect.
It’s nice. I like being able to get the look without having to mess with glue and/or risk ruining my cat eye liner.
The dense bristles also carry a lot of product, which makes this great for quickly building volume and length.
Almost too quickly! If I forget myself for a minute and apply too much too soon, the curl from my Shu Uemura lash curler relaxes.
As long as I remember to swipe the brush against a clean paper towel to remove the excess from the bristles, no harm, no foul. I also make sure I wait for each layer to dry before applying the next one. Doing both helps save the curl.
Something else I like about this mascara is that you don’t actually have to channel your inner bombshell in the traditional pinup girl sense to wear it.
I think it would look just as good outside with utility cargo shorts and Tevas as it would look on a biker babe (or a cat lady, ahem!). Whatever your style, your lashes will look pretty bangin’ in Better Than Sex. Flirty, long, separated, lightweight and lifted, and not smudgy or flaky at all.
I do have to warn you, though, that you might feel a lot like Marilyn when you wear it. Don’t be surprised if you find yourself wanting to draw a mole next to your lip, or bat your lashes at the hunky bartender with the French accent when your date isn’t looking.
You may even be tempted to crawl across satin sheets like a leopard and sing “Happy birthday, Mr. President” in a breathy voice.
The adorable Jerrod Blandino, Creative Director of Too Faced Cosmetics, talks about Better Than Sex mascara
If that happens, just roll with it, and chalk it up to Better Than Sex.
Better Than Sex comes in one shade, a dark carbon black, coming soon to Too Faced counters and toofacedcosmetics.com.
AVAILABILITY: Coming this fall to the Too Faced Cosmetics permanent line
MAKEUP AND BEAUTY BLOG RATING: A/A- (takes a little babying to maintain the curl)
Your friendly neighborhood beauty addict,