Alright, did someone sneak in a second Monday today? Yeesh! I had a tough Tuesday, ladies. Couldn’t focus worth squat. I felt like a cat in a thunder storm — perpetually on edge and ready to freak out. The only headway I made all day was with these newly reformulated Dior Addict lipsticks ($28 each). I say headway because I actually tried them on my lips.
Dior refers to these as iconic, a gutsy claim if we were talking about a different company, but Dior gets a pass from me for marketing speak like that. That’s how much I like the brand. Their corny tagline, on the other hand, I think I’ll gently tease: “A declaration of love between beauty and style, color and couture, and Dior and its addicts.” Come on, guys. You can do better than that.
I counted 44 shades on their website and tried three of them today. The new formula seems slightly thicker and more pigmented to me than the old one did. I could wax philosophic about how hydrating and extraordinarily shiny these heavenly bobbins are, but wax is one thing these lipsticks don’t do. Well, they do, but they do it less than usual, which is to say that they’re made with 25% less wax than classic lipsticks are.
Interesting, but I’m actually not sure if that’s good or bad. The formula, Dior says, contains an intensely hydrating, plumping gel. I do find them quite hydrating, but I didn’t notice much of a plumping effect…on my lips.
My eyes, however, must have doubled in size when I saw their chic packaging.
Their pretty tubes next to an iPhone for scale…
From left: 578, 972 and 465
Swatches from left: 972, 465 and 578
Wearing 972 on lips
I can’t speak to wear time yet, but I will say I’m not a big fan of the price. They’re kind of expensive, but it is Dior…
If you’re thinking of adopting a tube, there’s a pretty good deal right now on purchases made through Dior.com. Now through April 30, you get a complimentary travel-size Diorshow Extase Mascara with any Dior Addict lipstick purchase. Just enter promo code ADDICT2011 at checkout.
Now, I have a pity party I must attend and a bucket of frozen yogurt I should imbibe. Tabs, my dear cat, Mommy needs lurvies.
Your friendly neighborhood beauty addict,