
Hola, my little isla bonitas. Ever since news broke on Twitter a few weeks ago of Sephora’s intention to carry Illamasqua cosmetics at select stores nationwide, I’ve been trying to confirm the list of *exact* stores.
Here’s the list!
Of note — a contact at Illamasqua informed me of a change to the news as it was originally reported. The line will now be carried in 25 (not 27) U.S. Sephora stores, with the rollout taking place from mid-September through mid-October.
California
- Fashion Valley, San Diego
- Hollywood and Highland, Hollywood
- Manhattan Village, Manhattan Beach
- Powell Street, San Francisco
- Santa Monica, Santa Monica
- South Coast Plaza, Costa Mesa
District of Columbia
- Georgetown, Washington D.C.
Florida
- Boca Town Center, Boca Raton
- Dadeland, Miami
- Florida Mall, Orlando
- South Beach, Miami
Georgia
- Lenox Square, Atlanta
Hawaii
- Ala Moana, Honolulu
Massachusetts
- Prudential Center, Boston
Nevada
- Venetian Resort & Hotel, Las Vegas
New York
- 34th Street, New York City
- Fifth Avenue, New York City
- 711 Lexington, New York City
- 76th and Broadway, New York City
- Roosevelt Field, New York City
- SOHO, New York City
- Times Square, New York City
- Union Square, New York City
- Westchester, White Plains
Washington
- Downtown Seattle, Seattle
Psyched much? I am. Powell Street, here I come!
Your friendly neighborhood beauty addict,
Karen



1. evo said, on August 6th, 2009:
thanks for posting this! guess i’ll have to wait a while to see this in person. i won’t be heading to seattle for a while.
2. Vampy Varnish said, on August 6th, 2009:
Hmm I’m thinking of skipping the Powell Street store and going directly to Honolulu
Vampy Varnish’s last blog post… Barry M Nail Paint
3. Glosslizard said, on August 6th, 2009:
Woot! I’m going to be doing the Powell Street shuffle!
4. Karen said, on August 6th, 2009:
Hi Vampy Varnish,
Let’s do that! Hawaii, here we come (I wish!). I’d do anything to get a real summer at this point.
At least it’s not raining today!
5. Karen said, on August 6th, 2009:
Hi Evo,
Aww, bummer. Well, on the bright side at least now you’ve got a lot of time to build and refine your wish list.
6. Tavia said, on August 6th, 2009:
You girls that live in the US are so lucky. Did you know that?
Tavia’s last blog post… Taming the sun
7. Karen said, on August 6th, 2009:
Hi Tavia,
We’ve been waiting a long time for this! Hopefully Illamasqua will be in your neck of the woods soon.
8. Karen said, on August 6th, 2009:
Hi Glosslizard,
It’s so exciting. I might have to break my Sephora “only buy what you can carry in your palms” rule for this one.
9. Maggie said, on August 6th, 2009:
OMG, YES YES YES! It’s coming to Boston!
Maggie’s last blog post… I am a Peacock, blinded by her own feathers (EOTD)
10. Karen said, on August 6th, 2009:
Hi Maggie,
YAY!
11. Kristen said, on August 6th, 2009:
Seriously? No Philly? Ugh. Bummer.
Kristen’s last blog post… Giorgio Armani Eyes to Kill Mascara
12. Apple Diva said, on August 6th, 2009:
Boo!! Not even in Chicago… *Shaking Fist* lol
Apple Diva’s last blog post… Dining With The Kitty
13. Marce said, on August 6th, 2009:
Be afraid MAC! LOL Well, I guess most of you lucky ladies will now have access to this pretty awesome brand!
Marce’s last blog post… Rimmel London Colour Mousse – ReseƱa
14. Jacks said, on August 6th, 2009:
OMG YES Illamasqua is setting up shop in Seattle (the closest US Sephora to me)! I’ll be sure to take a road trip come September/October! Thanks for posting this list Karen!
15. Patti said, on August 6th, 2009:
Somehow I knew they weren’t going to have it here in Pennsylvania, oh well I guess that’s good news for my checkbook then
16. Alexis said, on August 6th, 2009:
Thanks for the information… guess I’ll have to take a trip to downtown Atlanta to check things out
.
17. kailey said, on August 6th, 2009:
south coast plaza!!!!!!!!! yes!!!!!!
18. Tiffany said, on August 6th, 2009:
YAY! I’m so glad my Sephora is on the list! thanks for sharing the news, Karen!
19. Karen said, on August 6th, 2009:
Hi Tiffany,
Sweet! I hope you get to check out the line soon. Make a beeline for the cream shadows.
20. Karen said, on August 6th, 2009:
Hi Kailey,
Exciting, isn’t it?
21. Karen said, on August 6th, 2009:
Hi Alexis,
Sure! The stores will start carrying ‘em mid-September, so you might have to wait a few weeks. But it’ll be there soon enough!
22. Karen said, on August 6th, 2009:
Hi Patti,
Sephora has the line available for purchase on their website, too.
23. Karen said, on August 6th, 2009:
Hi Jacks,
You’re welcome! Have fun playing.
24. Karen said, on August 6th, 2009:
Hi Marce,
Hopefully the brand will make it out your way soon.
25. Karen said, on August 6th, 2009:
Hi Apple Diva,
Aww! Well, at least there’s always Sephora online.
26. Misti said, on August 6th, 2009:
Only *ONE* store anywhere in the South. *ONE*!!!! And not even any in Texas?!?!?!?
GAHHH!! So angry at Sephora right now!!!
27. Jenna said, on August 6th, 2009:
I am VERY glad New England gets at least one Sephora with this line!
28. kailey said, on August 6th, 2009:
It’s majorly unfair that new York city gets like 10 stores tho
((
and of course they get it after I go to the times square sephora.
29. Marlo said, on August 6th, 2009:
Fashion Valley~ Wooo!
I had a feeling they’d carry it there. I can’t wait to go test the line.
30. Christa said, on August 6th, 2009:
Ah, I knew it would be in the Pru. Finally somebody thinks of Boston as a major city!
I sure wish they’d restock what’s online. I’ve been waiting for a serious haul when they finally get everything in stock.
31. Tami said, on August 6th, 2009:
Wow, none in Illinois. That sucks!:(
32. Vampy Varnish said, on August 6th, 2009:
That’s the thing about the Bay Area, by the time Sept comes around I am ready for sweaters and boots like the rest of the country, but noooo, its boiling hot here until end of October.
Vampy Varnish’s last blog post… Barry M Nail Paint
33. Jenny said, on August 6th, 2009:
Ahh! Thank you for posting this Karen! Venetian it is!
34. Lauren said, on August 6th, 2009:
Boo, none even close to me!
35. Karen said, on August 6th, 2009:
Hi Lauren,
Aww, that’s too bad. Well, there’s always the online store.
36. Karen said, on August 6th, 2009:
Hi Jenny,
You’re welcome!
Woo hoo, Vegas baby. I’ll be there in October.
37. Anastasia said, on August 6th, 2009:
I asked last week at the Lenox Mall store and they had no idea what I was talking about. I guess they don’t read makeup and beauty blogs (or even their own Sephora blog!)
38. Patti said, on August 6th, 2009:
Hi Karen,
Do you know if they have plans of increasing the the number of Sephora stores that will carry it?
39. Karen said, on August 6th, 2009:
Hi Patti,
Nope, I haven’t heard anything in that regard. I’m guessing they’ll decide after seeing how well the brand does at these stores. Let’s keep our fingers crossed.
40. Karen said, on August 6th, 2009:
Hi Anastasia,
Yeah, I called a few New York stores when the news broke about it coming here to the US and NOBODY knew what I was talking about. They were all “Illa-massss-wha?!?”
41. Wendy said, on August 6th, 2009:
Thanks karen! Youre like my secret makeup informer Yay for San Diego because some companies like Shu Uemura (that I adore) Overlook us because of our proximity to LA but yay again.
42. angie said, on August 6th, 2009:
11 sephoras in ohio and not one carrying illasmasqua!!! booo sephora!
43. Fabienne said, on August 6th, 2009:
Hey Karen,
Thanks for the update! I’m happy Powell will carry it, I would’ve been so upset if it didn’t!
44. Kat said, on August 6th, 2009:
So sad that no one in Texas will carry it…oh well I save up for no reason….I have to see it before I buy….so no online ordering either.
45. Lily said, on August 6th, 2009:
sweeet the georgetown store is right across from where I work.
and I’m considering applying at that sephora aaha.
46. Connie said, on August 6th, 2009:
I’m sooo bummed not one in texas. We have more sephoras than any other state. Why = (
47. Karen said, on August 7th, 2009:
Hi Connie,
Wow, that’s a fun piece of makeup trivia!
It’s kind of a surprise Sephora decided not to roll out out there, though. Hopefully in the future your state will get one soon.
48. Karen said, on August 7th, 2009:
Hi Lily,
That would be awesome if you got the job. Employee discount!
49. Karen said, on August 7th, 2009:
Hi Kat,
I hear you. I like to try stuff before I buy it, too. Sephora has a pretty good return policy though.
50. Karen said, on August 7th, 2009:
Hi Fabienne,
You and me both, homie. I can’t WAIT to just sit there and play!
51. Apple Diva said, on August 7th, 2009:
@Karen, I need to swatch…you know the deal!
Apple Diva’s last blog post… NYX Yuppies and NOTS
52. Marisol said, on August 8th, 2009:
YAY Powell street!
Marisol’s last blog post… I heart Shu Uemura
53. Sakura said, on August 11th, 2009:
No love for Philly! Guess I have to wait!