As a participant in this program with Revlon and CVS/pharmacy, I’ve received product samples and/or compensation for my time and efforts in creating this post. All thoughts and opinions are my own.
I’m sitting here with my lips in high definition! — just for you.
So…what does HD even mean anyway?
Maybe it refers to back in the day (seven years ago), when HD filming took off on TV, and everybody was like, “Oh! Let’s do makeup for HD,” which was completely different than regular makeup (but really, a lot of it was marketing).
Hey, whatever. I’m a sucker for it.
In Revlon’s new Ultra HD™ Lipstick and Ultra HD™ Lip Lacquer lines ($9.99 each and available now in a wide range at CVS/pharmacy stores), the HD is more or less code for “Gel Technology,” which is what they say these have. Basically, you’ve got a gel base, rather than a wax, and it’s designed to deliver purer pigments that are truer to what you see in the tube. They also feel softer and bouncier on the lips.
I really get the sense that both of these are hugging my lips, and when I say “hugging,” I don’t mean like a bear hug, or one of those “Hey, girl!” hugs with the two hands, where you pat somebody’s back. I mean, like a good hug, where you feel the product caress your lips and hold them tightly.
It’s kind of a pervy hug…like if someone comes up to you and hugs you a little too tightly, and you’re like, “Oh!”
But it’s not that gross! It’s actually very nice.
Wear time depends on whether we’re talking about the lipsticks or the lacquers, with the lacquers lasting 3-4 hours, and the lipsticks lasting about half as long.
With the lipsticks — they’re super smooth, and you get a lot of color from a single swipe. I think they’re closer to really intensely pigmented lip balms than straight-up lipsticks, and even the brighter colors still have some sheerness to them.
Revlon Ultra HD™ Lipstick
$9.99, available now at CVS/pharmacy in 20 shades
Smooth, lightweight, non-sticky formula, brief 2-hour wear time, and a caramel and raspberry flavor and scent (officially, it’s whipped vanilla and cream mango?). Medium coverage. And they’re all named after flowers.