Category: MAC Makeup

Introducing MAC Maximized False Lashes Maximizer

Published in: Eyes, MAC Makeup, Makeup, Product Reviews

mac false lashes maximizer

See that pristine white porcelain candelabra/bed post in the picture below?

Haha, just kidding. It’s actually a tube of new $17 MAC False Lashes Maximizer (coming to the MAC website November 30 and to MAC counters and stores December 3), and it only stayed looking pristine like that for about 18.325 seconds…which is about how long it took me to get foundation fingerprints all over it.

If I didn’t know better, I would have assumed that this stuff was designed to take false eyelashes to the next level, because of its name, False Lashes Maximizer, but it’s actually designed to make the most of your real lashes.

It’s a lash treatment and volumizing lash primer rolled into one, with the idea being that it’s supposed to make your real lashes look like falsies.

As the owner of stick-straight, underwhelming natural lashes, THAT’S an idea I can totally get behind. :)

The formula, which goes on white but dries clear, is supposed to condition lashes while priming them for mascara layered on top, and it’s also supposed to make your lashes look thicker and plumper.

So it’s basically a mascara primer, but unlike some others, it doesn’t have those tiny fibers in the formula.

mac false lashes maximizer
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MAC Berry Black Friday Patentpolish Lip Pencil

Published in: Lips, MAC Makeup

mac berry black friday patentpolish lip pencil

MAC Berry Black Friday Patentpolish Lip Pencil

For me Black Friday means sitting in my pajamas and eating leftover Thanksgiving pecan pie for breakfast.

And maybe also for lunch…

And perhaps dinner…

Aaand it also means playing Fill the Online Shopping Cart, which is a game I like to play where I see how much I can put into various online shopping e-carts with no intention of actually completing the checkout, and going “WOW!” as the tally grows into the thousands of dollars. :)


For MAC, Black Friday means another limited edition makeup launch on one of the biggest shopping days of the year.

This year, they’re putting the focus on lips with a new shade of Patentpolish Lip Pencil called Berry Black Friday. It’s a blackened plum with a shiny finish, and it’ll be $20, available exclusively on the MAC website (I believe it’s a one-day limited edition product available only on Black Friday).

If you like sheer-to-medium coverage dark lip shades, it’s a beauty.

mac berry black friday

MAC Berry Black Friday Patentpolish Lip Pencil

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MAC Dita Von Teese | Von Teese Matte Lipstick

Published in: Lips, MAC Makeup

There should be a video right here, but if not, you can also watch it on YouTube.

mac dita von teese

MAC Dita Von Teese Matte Lipstick in Von Teese ($28)

You know you’re a little obsessed with typography and fonts when you notice things like how the swoosh on the lower case “t” slides under the dot above the “i” on MAC’s new Dita Von Teese Lipstick, and your first thought is “Dang! I wish I’d thought of that.”

It’s those little touches, man!

mac dita von teese

Limited edition MAC Matte Lipstick in Von Teese ($18) is an online exclusive arriving on the MAC website December 7 December 9, and as you’ve probably already guessed, it’s a collaboration with burlesque beauty/dancer/author Dita Von Teese.

Yup, she’s also an author. Her new book, Your Beauty Mark: The Ultimate Guide to Eccentric Glamour, arrives in bookstores December 1.

mac dita von teese
The lipstick, on the other hand, isn’t very eccentric. It’s a pretty classic take on matte tomato red, and it’s very, very Dita. Her love for matte red lips is well known.

On me, it’s an opaque warm red with a hint of yellow, and the hint doesn’t take it into MAC Lady Danger Land, so there aren’t any orange undertones.
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MAC Fluidity: Introducing the New MAC Fluidline Pens!

Published in: Collections, Eyes, MAC Makeup

There should be a video right here, but if not, you can also watch it on YouTube.

mac fluidline pen

The new MAC Fluidline Pens ($22 each)

First, there were the original MAC Fluidline Gel Liners, then the MAC Fluidline Eye Pencils, and now the pen is even mightier than the sword, pencil and the gel, thanks to the new $22 MAC Fluidline Pens.

Wait — say what?!

Yup, that’s right, fellow Fluidline fans. Now you can get your Fluidline fix from a pen.

I know! I’m blowing your mind right now!

These four pens are essentially liquid versions of MAC Fluidline gel liner, so they’re smudge-resistant and dry quickly to a bold matte finish.

They arrive with the new 10-piece MAC Fluidity collection, which is mostly made up of re-promotes from the MAC permanent line.

mac fluidline pen

The new MAC Fluidline Pens ($22 each) from the left in Retro Black, Vintage Brown, Indelibly Blue and Privet

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The MAC Dark Desires Collection: Well, Well, Well! These Shadows Are Rocking My Winged Liner World

Published in: Collections, MAC Makeup

There should be a YouTube video above this blurb. If you can’t see it, you can click here to watch it on YouTube.

mac well eye shadow

MAC Dark Desires The Well Eye Shadows clockwise from the brown pan in the upper left: Midnight Tryst, Beg For It, Think Kink, Switch Me On, Dark Desires and What’s Your Fantasy ($20 each)

Oh, heavens! Look at those naughty names… Spank Me, Beg For It and Think Kink? And those are just the tip of the S&M iceberg, haha. I think it’s safe to say that the new MAC Dark Desires collection was inspired by some sort of 50 Shades of Grey type situation.

But I’m thinking that this collection is going to make a different kind of fantasy come true — one of my makeup fantasies — which is to be able to draw winged liner and not have it take half a day!

OK…so maybe half a day is exaggerating (barely), but you know what though?! It feels that way sometimes, especially when I’m deep in it, and I’ve been sitting there futzing with the angles for 20 minutes.

I know you feel my pain!

There’s a reason for that saying about winged liner being the reason why everyone’s always late (why can’t I remember that saying??).

MAC Dark Desires promises to upgrade your winged liner life with a new product line called The Well Eye Shadows ($20).

mac well eyeshadow beg for it

MAC Dark Desires The Well Eye Shadow in Beg For It ($20)

mac well eye shadow switch me on

MAC Dark Desires The Well Eye Shadow in Switch Me On ($20)

mac well eye shadow midnight tryst

MAC Dark Desires The Well Eye Shadow in Midnight Tryst ($20)

They aren’t ringing any bells for me, so I think these are brand-spankin’ new.

Designed from the start to be applied wet or dry, these super soft, pigmented powder products are dual-purpose. You can use them as eyeshadows and/or eyeliners.

The little packages are slimmer than MAC’s regular eyeshadows, and check this out: each one has a divot, or “a well,” right in the middle of the pan.

The idea is that you’re supposed to wet your brush, then swirl it around in the divot, then apply the wet powder to your lids.

mac well eye shadow whats your fantasy

MAC Dark Desires The Well Eye Shadow in What’s Your Fantasy ($20)

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