True, there are many lovely holiday gifts out there now for the beauty junkies in your life (and that includes yourself!), but not all of them offer the added bonus of simultaneously helping others.
Chances are your resident makeup loving do-gooder pal will love the assortment of 10 wearable beige, brown and taupe mineral eyeshadows in the new $45 Clarins The Essentials Palette, and when she hears about how Clarins partnered with the PurProject organization to help preserve the Kuntanawa culture and ecosystem in Brazil, she’ll appreciate the gift even more.
According to PurPuroject and Clarins, the Kuntanawa people of the Amazon basin in Brazil heavily depend on the forest for their livelihood, and today they struggle to maintain their culture as deforestation threatens their environment.
Clarins has vowed to plant 10,000 trees to preserve the Kuntanawa culture and ecosystem, with a portion of the proceeds from the sale of this limited edition palette going to support the initiative.